social media for realtors: How to Create a Useless Facebook Fan Page - 02/09/10 10:56 PM
Facebook is all the rage. Like many, I can attest to the power of it. It truly is a powerful place! (*currently 96% of my business comes through facebook*) First let's talk about reasons for having one. Although many consultants don't want or need a fan page, I had very specific reasons for creating one.
 
1. I wanted to be able to post frequent content relevant to what I do, which wouldn't necessarily be relevant for all of my 'friends'. I wanted people to be able to 'optin' for posts rather than getting them just because we were friends.
2. … (16 comments)

social media for realtors: 3 Reasons Why Using Facebook for Business Helps You AND Your Friends - 12/08/09 05:12 AM

"I just use facebook for my personal stuff", is a comment that I often hear when talking to people. That's understandable, facebook is a platform where you connect with friends and family members. That doesn't mean that you can't or shouldn't use it to tell others about your business. I don't mean SELL SELL SELL! That will turn friends against you in a hurry! BUT, here are 3 reasons why it benefits them as well as you IF you do it the right way! 1. It helps them to be aware of the value that you offer. They may know … (4 comments)

social media for realtors: Twitter is Now "Linked In"...Are YOU? - 11/11/09 07:12 AM
Linkedin just became more relevant and interesting for a lot of people! The new integration between twitter and LinkedIn is simple, yet powerful! Simple in the sense that this isn't some 'new major change' that you have to learn or understand. Powerful in the sense that you will now feel a sense of connection, and be able to see updates from your LinkedIn connections via their twitter posts. For many, going to LinkedIn is strange. I often have people ask me "what am I supposed to do there?" For those who have been using LinkedIn for a long time, it may … (8 comments)

social media for realtors: Your Twitter Presence is Talking and You're Not Even There...Are You a Social Networking NO-SHOW? - 10/02/09 08:40 AM

Having been an active Real Estate Agent for 15 years, I now speak and consult on social networking. My focus is not only on the use of these tools, but more specifically on having and delivering the right message (aka Your image and brand). I often say "you have a brand, whether you mean to or not! How you show up is your image, which is your brand. The problem is, many times it often isn't what people intend or want it to be. I was recently reminded of this as I found myself staring at a virtual "graveyard" of abandoned … (6 comments)

 
Heather OnullSullivan Canney (HeatherO Inc.)

Heather OnullSullivan Canney

Apex, NC

More about me…

HeatherO Inc.

Address: Apex, NC, 27502

Office: (919) 427-7770

After nearly 15 yrs in the Real Estate Industry, I now do what I love most! Helping Brokers and business owners succeed! I can help anyone improve their sales and marketing effectiveness! Through speaking, coaching, tutoring and training, I help Entrepreneurs become more effective by branding who they are, using social networking (on and offline) to create loyal fans (not just one-time clients!) and other simple but powerful marketing strategies! Let me help you learn how easy it can be! "When what you're selling is YOU, there can be no competition!" ~HeatherO' Offering Online and Offline Workshops and training in: Finding your niche Turbo Charge Your Business by Building it around your purpose Twitter, Facebook, blogs & other Social Media Power Tools! Simple yet Powerful Branding! Become a MAGNET! Creating your own story BEING YOU! Authenticity is where it's at! and more!


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