reno home inspector: Do you market to the 83% of consumers interested in Green features?
- 06/28/12 04:24 AM
On a recent LinkedIn post I stated “Did you know that only 17% of the consumer market has no interest in Green features? How are you marketing to the other 83%?” I thought I would expand on that here. There are considered to be 6 demographics of consumers that are interested in purchasing items that are “green”, this includes homes. Of those 6 only 1 group is uninterested for whatever reason in these features. That group totals only 17%! This means that 83% of consumers are interested in buying “Green”. This is a huge number. We already know that home … (8 comments)
On a recent LinkedIn post I stated “Did you know that only 17% of the consumer market has no interest in Green features? How are you marketing to the other 83%?” I thought I would expand on that here. 
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