What does the buyer or seller need? It is mandatory to find out what they need...and you do that by asking!
It is not just about sticks and bricks. The myth that everyone wants to get top dollar is just that, a myth. Sometimes the need for an immediate sale is more important than the sales price. A few examples: relocation, divorce, illness, death, school district change, a new job or various financial changes. There are times when the terms, lack of contingencies, occupancy, settlement date flexibility ... are all better negotiations than the money. So how does this effect a buyer or seller? (44 comments)