marketing for success in franklin ma: Stop Treading Water And Follow The Leader....It's A Game We All Know!! - 07/04/12 01:14 AM
How do we decide what method of marketing to use?  There are so many and everyone has a different budget.  How much faith can we place in what others do?  If those agents are in your marketplace and they are successful with what they do, I’d make an effort to shadow and model their every move.
Follow the leader is a game that we all learned at a young age, and it continues to be effective throughout life.  This is a simple path to follow and someone else is already leading the way.  Following is an easy task, and you can … (23 comments)

marketing for success in franklin ma: The Biggest Bang For The Buck...Integrate Your Marketing...Sells Homes - 06/12/12 02:12 AM
There are many real estate agents who list property and attach an advertising budget to each listing.  The funds that will pay for marketing are assigned and when those funds are depleted, then what?  That’s a question that has never been answered clearly when I’ve asked.  I’ve heard dollar amounts and percentages of the commission being dedicated to a listing, but when those funds are gone, there’s a problem!!
Listing property is a task that requires the listing agent to spend time and money.  There is no set time and, in my opinion, there cannot be a dedicated amount of money … (23 comments)

marketing for success in franklin ma: The Battle Never Ends....Sometimes It's Like Beating A Dead Horse - 05/10/12 07:46 AM
This has been a slow week!!  With every burst of activity, we always get excited and race to capture as much business as possible.  When the last soldier is captured, and the calm returns, it’s another sign that we need to do “double time” with our marketing.
I’m preparing to send thousands of postcards to a variety of groups of people for a number of different properties.  It’s going to seem like a universal bomb that hits everyone.  I’m sending to the 55+ group; the first time home buyer; the potential buyer who is interested in moving to their next home; … (71 comments)

marketing for success in franklin ma: Marketing Is Like Pumping Iron....Reps and Consistent Action....Powerful Results - 05/06/12 08:10 AM
We all know the importance of marketing.  Every agent markets differently.  Some agents are taking their money and throwing it out the window.  Marketing is a numbers game.  It’s a shot at rolling the dice; it’s a roll at the crap table; and one roll is never enough.
Attempting to market sporadically is not acceptable.  Marketing of any kind needs to be done consistently and in a large enough volume to produce a good result.  Every time your name and face is in front of a potential client, that name and face becomes more familiar.  A familiar name and face is … (21 comments)

marketing for success in franklin ma: Who Knows Which End Is Up????? - 11/06/10 05:54 AM
Some of us are working in a marketplace that is  more active than other areas.  What does one do if their marketplace has minimal activity?  If your inventory is low or void, what will your next step be?
I know that my inventory has had a reduction from last years'.   I know I need to make a change to compensate for that reduction.  We all market differently, and we need to continue to make the phone ring.  Marketing is what I do, and I have been very successful in making the phone ring.  I can't stop now!!
Our active listing inventory … (16 comments)

 
Barbara Todaro, Previously Affiliated with The Todaro Team (RE/MAX Executive Realty - Happily Retired )

Barbara Todaro

Previously Affiliated with The Todaro Team

Franklin, MA

More about me…

RE/MAX Executive Realty - Happily Retired

Mobile: 508-918-9148



Listings

Links

Archives

RSS 2.0 Feed for this blog