Postcards, flyers and brochures work well and serve a purpose, but the advertising landscape is changing, and you won’t keep up with your peers if you don’t broaden your reach.
Social media marketing expert Gary Vaynerchuk emphasized the importance of social media exposure during his keynote speech at Inman Connect in August 2016. “There is real transactional value going on in this environment, and I’m thirsty for people to understand how big a deal this is,” he stressed.
Your clients, prospects and potential leads are on social media. They’re ready to engage - to be social - and you need to … (16 comments)
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