home staging: Snow Globes and Villages and Bright Colored Lights, Oh My!
- 11/16/09 04:28 AM
The Holidays are coming and what is a home seller to do? Decorate or not? The answer is --it depends. If the street is one of those with every house out decorating the next an undecorated house will look out of place. Walking into a house during the holidays without any decoration can also feel uncomfortable and a bit sad.Decorating for the season rather than the holidays can solve the problem. Evergreen boughs, holly, pine cones and candles say winter rather than a specific holiday and can stay in place through January. Choosing silver, gold, brown, green or even blue decorations … (7 comments)
home staging: Orange You Lovely! (apologies to Stevie Wonder)
- 10/02/09 02:47 AM
Opening a decorating newsletter this week I saw the headline, Orange is the New Beige, a favorite shelter magazine recently featured orange and suggested how to use it in home decorating. Coincidentally, I was having Benjamin Moore Citrus Mist paint mixed at the local paint store and the woman standing next to me liked it so much that she had the same color mixed for her project. It is a warm beige with a definite orange/peach tone to it. I'm not a stranger to orange--it was my mother's favorite color and we had orange drapes and other orange accents in our home but it was never mainstream--we … (6 comments)
home staging: What Curb Are You Appealing To?
- 01/20/08 02:44 AM
That may seem like a silly question—the curb outside the house that is for sale, the curb potential buyers will drive by—that’s the curb you want to look appealing and inviting right?. But 80% of home buyers have “driven” their mouse past the house on the internet before they ever physically arrive at the curb. The “virtual curb” is as important as the actual curb. How does the property you are selling look from the “virtual curb”? Are the photos on the web appealing? Do they show the home in its best light, literally? Are the wonderful features of the home … (11 comments)
home staging: Outrageous Service
- 05/18/07 10:38 PM
In his book Positively Outrageous Service, T. Scott Gross explains the value of giving customers unexpected outrageous service at random. Positively Outrageous Service consists of memorable events that are out of the ordinary and delivered in a way that develops customer relationships for life.
In his recent newsletter, Jim Paluch of JP Horizons, Inc. explains that although every contact you have with clients can be exceptional and caring, it’s when you throw in a little “Positively Outrageous Service” that customer loyalty truly develops, causing them to stick around to see what you will do next. Below are examples from Gross’s … (21 comments)
The Holidays are coming and what is a home seller to do? Decorate or not? The answer is --it depends. If the street is one of those with every house out decorating the next an undecorated house will look out of place. Walking into a house during the holidays without any decoration can also feel uncomfortable and a bit sad.Decorating for the season rather than the holidays can solve the problem. Evergreen boughs, holly, pine cones and candles say winter rather than a specific holiday and can stay in place through January. Choosing silver, gold, brown, green or even blue decorations … (7 comments)
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