customer loyalty surveys: LOYAL TEAM LOYAL CUSTOMER
- 08/11/19 07:50 PM
The loyalty of customers is very important in Real Estate as in every business. That is why a 5 star review means more than recognition. It means future business. A loyal team is just as important. Some brokers miss this fact. What I am about to say about customers applies to retention and loyalty of team members as well. Peter Ducker said that the purpose of business is to create and keep a customer. It is really that simple. Creating a customer is done through a clear message and marketing but keeping a customer is based on performance. Every business must focus … (18 comments)
customer loyalty surveys: EXCEEDING EXPECTATIONS WILL SET YOU APART
- 04/03/16 12:51 PM
You will exceed your customers' expectations when you under promise and over deliver. People remember when they have been wowed in their experience with your company. To wow your customer you must exceed their expectations. When you wow your customer by exceeding expectations your customer creates and emotional bond with your company and your services. They become loyal customers. You have an opportunity to do this every day.
But there is more to this. Sometimes you will disappoint a customer. You know how true that is in the complexity of real estate transactions. No one is perfect and it may not even … (65 comments)
customer loyalty surveys: LOCAL AUTO SHOP MEASURES CUSTOMER LOYALTY
- 03/23/16 10:23 AM
In my previous post I spoke about customer loyalty being a leading indicator of future success. You may think this is a great idea for big organizations but what about me, the local broker, the local home inspector, the local service provider. Not only is is right for you but it is possible with today's technology. Let me introduce you to local auto repair shop owner Fred Indorf. Fred is owner of Fred's Auto on North State Road in Briarcliff Manor, NY. Fred is also a great leader as president of our BNI chapter. Fred has a system that can be used by … (39 comments)
customer loyalty surveys: THERE IS AN IMPORTANT LEADING INDICATOR FOR YOUR BUSINESS
- 05/11/14 09:08 PM
A LEADING indicator is something that will measure a future event. Economists use these all the time to predict changes in the economy. If economists find use of specific indicators important to determine economic health shouldn't you have a leading indicator or two to measure your business health? As a business owner, broker, or agent you keep track of what you are doing and the effect it is having. Your car has a dashboard of controls and if something is wrong the red light comes on. Sometimes people don't see or look for the red light in their business or business … (20 comments)
customer loyalty surveys: HOW DO I DEVELOP A LOYAL CUSTOMER STRATEGY AND GET MORE REFERRALS? FAQ & POST# 9
- 06/05/12 12:48 PM
Currently, it seems that the majority of businesses are focusing on customer satisfaction to determine their customer service measurements. This measurement is flawed and often falls short of actionable expectations. Satisfaction surveys are unable to predict customer behaviors because they are built on faulty foundations. Many organizations assume that high levels of satisfaction translate into customer loyalty when, in fact, customer satisfaction ratings are more closely linked to your customers’ perceptions of your products or service attributes rather than to the value gained by those products or services or your product or service compared to competition. Satisfaction is a measurement … (2 comments)
Great Leaders create engaged employees who create and maintain loyal customers and successful and sustainable business outcomes.
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