how to be the best real estate agent: Real Estate Sales Quick Tip #14 - A Confused Mind Will Always Say No! - 01/16/19 11:00 PM
Be clear, be concise, be confident, because a confused mind will ALWAYS SAY NO!
This is the  number one rule of sales and marketing, which also applies to many areas of life..
So what does that tell you and what can you do about it..
First, it tells you that you need to be in control of any presentation whether it is a buyer or seller..
Appeasing them is not the answer .. you will either Sell Them Or Be Sold!
Secondly, be very concise and clear when you present to them and the shorter the better..
It's a fact that people's minds wander no matter what after 20 … (0 comments)

how to be the best real estate agent: Marketing Secrets #4 - 3 Things You Need To Create Mass Clientele - 01/06/19 10:34 PM
To capture mass clientele or a mass following you need 3 core things..
An Attractive Character A Cause A New Opportunity Let me explain these in short detail..
An Attractive Character - There needs to be a charismatic leader that everyone can relate to .. this can be you, a team leader,  or anyone in your organization that fits this profile.. Someone that potential clients can envision themselves working with due to shared characteristics, personalities, and even flaws.
The Cause - When you create a cause (why someone would work with you) it’s got to be something that is all based on the vision of the future because people … (0 comments)

how to be the best real estate agent: Real Estate Sales Quick Tips #12 - Strangers Have Everything You Want! - 11/17/18 11:03 PM
MONEY follows ATTENTION!
You've been programmed since you were little "Don't Talk To Strangers" 
Not, Don't avoid attention .. Embrace it!
Every transaction starts with you getting a strangers ATTENTION..
You can't convert somebody to a client until you have their ATTENTION..
You want clients GET ATTENTION..
STRANGERS have everything you want...
Strangers will grow your business..
Strangers will make your dreams a reality..
Strangers have your MONEY!
So what happens is you want to talk to a prospect but your mind says " Oh what are they going to say or think of me"
Who cares? They are either going to be your client and things go great or you''ll never hear from … (1 comments)

how to be the best real estate agent: Real Estate Sales Quick Tips #11 - Be Obsessed Or Be Average! - 11/15/18 10:49 PM
That's right OBSESSION is good..
First of all you need to choose a 'space" or "niche"..
You can't be everything to everyone..
It's also way more profitable to pick a "niche" and market to them specifically..
So let's pick one  for example "San Diego Beachfront Homes"..
Know every little thing about the homes , the neighborhoods,  the beaches etc..
Blasting this out to the public in forms of your website, blog, social media and especially video is key..
80% of buyers are captured by KNOWLEDGE .. so you need to be that Realtor..
This can be done by you doing massive research on your market or niche initially and then staying … (0 comments)

how to be the best real estate agent: How To Deliver The Perfect Script For Your Real Estate Videos! - 11/14/18 09:22 PM
If I see another poor Realtor video walking through a house etc .. I am going to fall over dead :-)
Even decent videos don't lead a potential client somewhere well .. or have a great call to action..
Both of these are CRITICAL!
Thanks to Sunny L. you never have to think about it anymore..
Here is the outline for the perfect script..
#1 Hot Intro
Hook              Major hook right away .. Get massive attention .. Work them back from there
Outcome        What are they going to get out of your video watching to the end
Testimonials   Give them reason … (4 comments)

how to be the best real estate agent: Never Worry About How To Sell To Anybody Anytime Anywhere Ever Again! - 11/08/18 11:49 PM
Do you have a passion for real estate sales or something outside of real estate?
If you are going to listen to someone .. listen to The World's #1 Highest Paid Speaker!
Learn How You Can Use His Same Script To 10X The Sales Of ANY Product Or Service Online Or In Person! 
It's hard to blow me away but Russell Brunson (founder of ClickFunnels) blows me away consistently!
He is launching 10X Secrets TODAY!
Get Access Here  http://bit.ly/CF10XSecrets
It is the actual step by step choreography of everything Russell did at the 10X event ($3,000,000 in sales in 90 Minutes) PLUS how Russell sold $13 Million at his … (2 comments)

how to be the best real estate agent: Real Estate Sales Quick Tips #10 - Think Big Or Don't Waste Your Time! - 11/08/18 11:33 PM
Thinking small or mediocre doesn't do you any good..
Getting mediocre results doesn't excite you or make you wake in the morning ready to go..
it doesn't make you feel confident..
It doesn't make you or your family feel proud of you :-)
So what do you do?
Set high expectations for yourself when it comes to sales, income and results..
The worse thing that is going to happen is you fall short of something great by a little bit..
Here are two ways to accomplish higher real estate sales goals..
1 - Double your transactions..
2- Double your average sales price..
To me the only one that makes sense is #2..
You will … (0 comments)

how to be the best real estate agent: Real Estate Sales Quick Tip #9 - Don't Grind! Build A Machine! - 11/07/18 09:14 PM
First of all I am not saying don't put in a good hard days work..
If that is all you do,  it will eventually wear you out mentally and physically..
It will also pull you away from your family and friends..
So what is the answer BUILD A MACHINE..
Having systems and automation in place will free up your time and energy..
Here is what I suggest you put completely in place while you are out there selling..
1- Lead Generation System - something you can either wake up to everyday and there are leads waiting to be responded to or having a prospecting system that you wake … (2 comments)

how to be the best real estate agent: The Amazing Selling Secrets Of The World's #1 Highest Paid Speaker! - 11/06/18 11:19 PM
Join the “Coming Soon” waiting list now! ClickFunnels is about to launch something crazy...  Mark my words .. 10X Secrets will blow you away.. The Amazing Secrets Of The World's #1 Highest Paid Speaker!  The 10X Masterclass Will Unpack The Principles, Process, Scripts and Psychology That Russell Brunson Used To Sell Over $3,000,000 In 90 Minutes At Grant Cardone's 10X Stage!  Just in case it’s a legit limited-number type of thing (which they’ve done before and MEANT it),get on the “coming soon” wait list, so we’re the first ones to know.. Join the waiting list on the “Coming Soon” Page!  Your gonna be blown away by the … (2 comments)

how to be the best real estate agent: Enter To Win One Year Of Luxury Home Sales Training! - 11/05/18 10:43 PM
I’m running a free giveaway, and you're invited to participate!   It takes 5 seconds to enter for a chance to win at the link below:   Enter To Win One Year Of Luxury Home Sales Training..   Luxury Home Sales Training - One Year Giveaway https://kingsumo.com/g/vyfnai/luxury-home-sales-mentorship-one-year   Your odds of winning increase with every person you refer. Spread the word! Good luck.   Set up a Free Session with me and I will tell you exactly what you need to do In order to Sell More Expensive Home Than You Are Now!   Click on the links below for more "UNIQUE IDEAS … (1 comments)

how to be the best real estate agent: Real Estate Sales Quick Tip #8 - Create An Irresistible Offer! - 11/05/18 08:58 PM
In my opinion this is the most important, most neglected part of your marketing..
How do you get buyers and sellers to stop in their tracks online and offline?
Surely not by saying the same thing as everyone else!
Online - your website, Facebook, and Linkedin need to say something spectacular..
Offline - whether it's in person, on the phone etc. you need to say something great in the first 7 seconds or so..
Attention span of potential clients is 7 seconds or less  nowadays .. so be great quickly!
Some examples off the top of my head might be..
" I know moving is the worst part so … (1 comments)

how to be the best real estate agent: If You Start Now You Can Put A Luxury Home Sale In Escrow Jan 2, 2019! - 11/04/18 08:42 PM
Things are going to slow down over the holidays whether you like it or not..
 It's the perfect time to learn everything there is to know about selling Luxury Homes in your market.. You need to only conquer 4 things.. 1 - Learn your Luxury Market super well (can be done in the MLS)2 - Learn a presentation geared for High End Clients (easy to teach you)3 - Brand yourself online and offline (can be done for little or no money)4 - Implement 1 of 10 UNIQUE STRATEGIES ( little or no competition and cost little or no money) Over the next 60 DAYS you can prepare … (1 comments)

how to be the best real estate agent: Do You Need Content Ideas To Send To Your Database This Week? - 07/29/16 06:00 PM
Here are a tremendous amount of ideas to send to your database..
This is thanks to the guys at Vyral Marketing who I consider amazing..
 
40 Content Ideas To Send Your Database
70+ Free Real Estate And Luxury Home Sales Training Videos
Real Estate And Luxury Home Sales Training Articles
Contact Me @ azhugh@gmail.com
 
To your success,
Hugh
 
 
 
(0 comments)

how to be the best real estate agent: A 5 Minute Plea To Do - Have No Fear of Failure - 07/21/16 07:53 PM
Are you ready for a "hit you in the mouth" video to get your mindset straight..
If you are sensitive to "cussing" or for that matter anything, this isn't for you..
Shared by Gary Vaynerchuk one of the greatest marketers of this present time..
Click on the link or photo and get pumped up..
Click on any of the links below the video for more "straight talk" videos as it pertains to         Real Estate & Luxury Home Sales..
 
A 5 Minute Plea To Do
70+ Free Real Estate And Luxury Home Sales Training Videos
Real Estate And Luxury Home Sales Training Articles
Contact Me @ azhugh@gmail.com
 
To your success,
Hugh
(2 comments)

how to be the best real estate agent: 5 Reasons Why Linkedin Is A GoldMine For Referrals And Clients - 07/17/16 07:17 PM
You need to stop ignoring Linkedin..it is a "GoldMine" for referrals and potential clients..
Here are 5 reasons why..
1 - It's loaded with professionals, business owners, and generally higher end clients (396 Million)..
2 - When someone Googles you it shows up in the top 3 results (your profile needs to stand out)..
3 - 90% of Realtors are ignoring it as a place to build relationships and sell homes (no competition)..
4 - Better than physically going to networking events (people want quick interactions not B.S. events)..
5 - Can end up being one of your best referral sources..
Click on the link or photo for … (1 comments)

how to be the best real estate agent: Isn't It Time For You To Be Making Huge Commissions? - 07/16/16 07:10 PM
 
Having been a Realtor for over 20 years now I know how hard you work.. I would like to help you earn commissions of $30,000, $50,000 or even higher? I was just a "normal" Realtor selling "normal" homes and got bored to death.. I decided to give Luxury Home Sales a try.. It wasn't at all as hard as I thought..all the "myths" I had been fed were false.. Now having sold over $100MM of Real Estate and the last few years Specializing in Luxury Homes I would like to share with you all my experience and expertise.. I am offering you a Free Luxury Home Sales Consultation to show you how it … (1 comments)

how to be the best real estate agent: 7 "Out Of The Box" Lead Generation Strategies You Should Use Now - 07/10/16 05:46 PM
Doesn't it make sense to do things nobody else is doing?
Doesn't it make sense to do things that have very little competition?
Here are 7 "Out Of The Box" strategies that include both of those..
In some cases just a "non traditional" approach to "traditional" lead generation strategies..
"Out Of The Box" Strategies
1 -  Older Expireds
 Everyone is calling the most recent expireds ..very few are calling 3 months to 3 years old 
2 -  Open House
Co - Marketing Event or Virtual Open House
3 - Zillow Make Me Move
Many potential listing similar to FSBO's
4 - Private Listings
Reaching out to sellers not on the market that fit your clients … (1 comments)

how to be the best real estate agent: This Is What Your Mindset Should Be With Every Buyer And Seller - 06/12/16 01:04 AM
Here is a very short video by Gary Vaynerchuk ..
He is the most successful social media personality in the world..
This is very straightforward talk on what kind of status you should have with potential clients..
A few of the points covered..
Don't sell the unsellable..
Be super confident that you are the one that knows real estate better than anyone in the room..
Watch the video and get inspired..
 
         70+ Free Real Estate And Luxury Home Sales Training Videos
                Real Estate And Luxury Home Sales Training Articles
                          … (6 comments)

how to be the best real estate agent: Stop Sending "Random" Postcards With "Mediocre" Offers - 05/16/16 05:06 PM
Doesn't it make sense to be highly targeted with your direct mail marketing?
In my opinion it also needs to be an "irresistible" offer or don't bother sending anything..
Your "call to action" needs to stop them in their tracks and say " I need to speak to him/her now"..
Here is a brand new lead generation technology that is like nothing you have seen before..
It mixes digital (online) and direct mail for highly targeted marketing..
Click on the link or photo for the SlideShare presentation 
 
Digital To Direct Mail Marketing
70+ Free Real Estate And Luxury Home Sales Training Videos
Real Estate And Luxury Home Sales Training Articles
Contact Me @ … (2 comments)

how to be the best real estate agent: Realtors - The Shortening Human Attention Span And What It Means - 05/05/16 05:13 PM
Realtors - You really need to pay attention to this, otherwise you could waste a lot of your time..
To have any chance of getting anyone's attention, your content needs to get right to the point - otherwise it might be playing to an empty room. 
Consumers attention span is less than 8.25 seconds..
Consumers often leave websites in 10-20 seconds..
This infographic will tell you how to market to this short attention span..
Click on the link or photo for the infographic .. and don't waste any more of your time..
 
Infographic - The Shortening Human Attention Span
70+ Free Real Estate And Luxury Home Sales Training Videos
Real Estate And Luxury … (1 comments)

 
Hugh Thomas Lorch,  Luxury Home Sales Training (Sterling Fine Properties) Rainmaker large

Hugh Thomas Lorch

Luxury Home Sales Training

Phoenix, AZ

More about me…

Sterling Fine Properties

Address: Scottsdale, Az

Mobile: (602) 492-4844

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Author Bio: Hugh Lorch…Arizona Luxury Homes….15 Years Residential Real Estate…Member of the Institute for Luxury Home Marketiing View all AR Posts By Hugh Lorch Website   Google+                        


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