luxury home course: Can You Do 20 In 2020? - 11/20/19 10:30 PM
If you are considering and decide on adding a few higher end sales to your existing business.. This is the perfect example of what your business can look like.. Matt C in NJ with his effort and my guidance did 20 sales this year.. That sounds like not a lot :-) His results were $8 Million production and $240,000 GCI So that's less than 2 sales a month and a quarter million income.. I helped him focus some of his business on higher end sales while keeping his existing business going strong.. He did just 5 sales over $500,000 and achieved these numbers.. So he had time for family … (3 comments)

luxury home course: How To Make 64 Pieces Of Content In A Day! - 11/17/19 08:35 PM
This is a birthday gift from Gary Vaynerchuk and it isn't my or your birthday .. it's his!
This may be the greatest birthday gift I have ever received..
You never again have to rattle your brain on what to do on social media..
It's all mapped out for you..
Use some or all of his suggestions every day..
No reason to pay anyone unless you want it all done for you..
Click on the links or photo and enjoy!
 
64 Pieces of Content In A Day
How To Make $111,000 With Only 4 Home Sales
70+ You Tube Sales Training Videos
30 Day Luxury Home Sales Challenge
Luxury Home Sales Training
 
To your … (3 comments)

luxury home course: Marketing Trends for 2020 What Will Happen That Nobody's Talking About - 11/06/19 09:06 PM
Sharing an article from Neil Patel who is one of the world's top SEO Authorities..
Marketing in 2020 is going to change.
But not the way you are thinking.
Sure, everyone is talking about things like voice search, but there is nothing new about that.
Instead there are more important changes that will happen, but no one is talking about them.
Click on the links or photo and enjoy!
 
Here's What Will Happen In 2020
How To Make $111,000 With Only 4 Home Sales
70+ You Tube Sales Training Videos
30 Day Luxury Home Sales Challenge
Luxury Home Sales Training
 
To your success,
Hugh
(1 comments)

luxury home course: I Want To Help You Through All Of 2020! - 10/21/19 10:29 PM
I will only be working with 7 Realtors the entire year..
This means you will get my complete unlimited attention..
There is no doubt no one else including your broker will do this..
My goal is to help you add 4+ higher end home sales to your existing real estate business..
This will add 100K+ to your income..
You will learn everything from A to Z for both real estate sales and luxury home sales from my $100 Million Sold Experience..
You will never pay ridiculous money for leads ever again..
You will do unique things that will cost little or no money and have little or no competition..
I was a very … (20 comments)

luxury home course: The Seller Says "Let Me Think About It" - 5 Best Or Worst Words? - 10/21/19 12:41 AM
"Let Me Think About It"
These are either the 5 BEST words in business...
Or the WORST.
Let me explain: imagine for a moment that you're working hard on a listing presentation, and the seller finally says to you:
"Let Me Think About It"
Well, ... are you about to get paid?
...or is the deal about to die?
When I hear those exact words I know my chances of “closing” just went down by 66%. 
Now I'm staring at 3 "doors"
 

Behind door #1: Deal! The seller ACTUALLY wants to list! I am going to win the listing!
Behind door #2:  No Deal! They ONLY want … (47 comments)

luxury home course: Are You Going To Play Offense Or Defense in 2020? - 10/20/19 11:59 PM
I SAY OFFENSE NOT DEFENSE!
Let's talk about both..
Defense looks like this:
1- Sit back and work referrals
2- Don't try new strategies and markets
3- Pay crazy money for leads that aren't that great anyway..
Consequence - Same Old Income and Same Old Boring Business
Offense looks like this:
1- Work new and unique strategies (cost little or no money)
2- Double your average sales price
3- Work higher end or higher priced home markets..
Consequence - New Energy .. More Money .. Work Less
I have done a ton of videos on everything A to Z about higher end home sales (useful in any market) that include sales, marketing, mindset and strategies..
Click … (26 comments)

luxury home course: Real Tactics And Strategies For You To Sell A Few High End Homes - 10/13/19 11:44 PM
There are 70+ YouTube Videos available for your viewing on  Higher End Home Sales..
They cover everything from mindset, marketing to tactics and strategies for capturing higher end clients..
Some of the strategies include: Here's a list of them .. Linkedin Strategy .. Open House - Co-Marketing with Auto Dealership Private Listings .. Zillow Make Me Move .. Monthly Market Report Message .. Homes With Equity Strategy .. New Home Builders Strategy .. Facebook Ads (Great Copywriting) For Higher End Clients .. Expired - 1 to 3 Years Old .. Data Driven Lead Generation .. Unique Farming Strategy .. YouTube 
Focusing on any one of these can bring an extra $100,000+ to your … (4 comments)

luxury home course: I Am Done Being A Nice Guy! - 10/13/19 11:23 PM
Not exactly .. I am still nice but am done trying nicely to get this point across!
You keep listening to brokers, team leaders, gurus, and lead generation companies..
STOP!!
They keep saying the same thing and you should run from the same old advice (it's old)
They keep telling you to call Expired, FSBO, and all prospecting that you know sucks and you won't do it..
The lead generation companies tell you they have the magic pill of motivated buyers and sellers..
You spend a fortune only to realize they were full of s...!
HERE'S TWO THINGS THEY SHOULD BE TELLING YOU!
1- Start adding higher priced homes to your … (17 comments)

luxury home course: Double Your Business In 2020 The Easy Way! - 10/13/19 10:57 PM
OK! First of all 2020 is a double number all in itself so that must be a sign :-)
You have two options (math examples included :-))
1 - Double Your Transactions 
2019 - 20 Sales @$200,000 Sales Price = 20 x $6000 Commission = $120,000 
2020 - 40 Sales @$200,000 Sales Price = 40 x $6000 Commission = $240,000 
CONSEQUENCE - Less time for your family or fun .. more issues and stressful clients
2- Double Your Average Sales Price
2019 - 20 Sales @$200,000 Sales Price = 20 x $6000 Commission = $120,000 
2020 - 20 Sales @$400,000 Sales Price = 20 x $12,000 Commission = $240,000 
Here's some additional math..
2020 - 20 Sales @$200,000 … (0 comments)

luxury home course: The Ultimate List of Free SEO Tools - 10/09/19 10:50 PM
I received this email from Neil Patel .. one of the world's top SEO experts..
I thought I would pass it on to you..
Maybe you can pass it on to your web person :-)
=========
When I first started in the SEO industry over 10 years ago, you had no choice but to learn everything.
And if you wanted to see results, it was a pain, as you had to do everything manually.
But these days, a lot of SEO is automated through tools.
Tools can do almost everything such as tell you if your site has been penalized, or if you have content decay, or the keywords … (2 comments)

luxury home course: Money Can Solve Your Biggest Problems! - 10/06/19 09:16 PM
Life often comes down to a few simple problems..
On a small scale, maybe you need a nanny because you have nobody to help watch the kids when you need to do work.
Perhaps you need a new car because the one you have is beginning to break down and be a headache.
Nothing that money can’t solve, right?
On a bigger scale, maybe you want to scale your business or you want more time for yourself and your family.
Again, nothing that money can’t solve!
Because MONEY is used to solve life’s problems—that’s literally what money is for.
Hungry? Use money to buy food.
Tired of staying in one spot and … (1 comments)

luxury home course: Are You Ready To Challenge Yourself & Sell A Few Luxury Homes In 2020? - 09/29/19 11:59 PM
I really wish I would have added a few high end sales to my business much earlier in my career..
It was so much better than I expected!
After wasting so many years I lost count working with lower end and median priced clients.
I decided to jump in head first into going after higher priced buyers and sellers..
I discovered a few things that surprised me or I really hadn't thought about.
Imagine the following being part of your business..
More Money,  Educated Buyers and Sellers, Having More Free Time, Less Emotional Clients and Less Work..
1 - More Money - The math is very simple. Selling a Luxury Home in most … (3 comments)

luxury home course: What Are You Committed To For 2020? - 09/29/19 10:42 PM
There are only a few reasons in life why something starts off well, but then begin to literally stop working..
Your Commitment Wanes—you find you just aren’t committed to something, so it begins to lose its usefulness
It Becomes Old or Obsolete—much like an old computer or car, sometimes things just age
You Fail to Adapt —occasionally things will change in the world and you no longer use the product correctly
Mindset—your emotions change about something, which can indirectly change your commitment
It's the perfect time now to put everything in place for 2020..
My own commitment is to add even more higher end sales to my business..
Why? So … (1 comments)

luxury home course: Do You Have The Confidence To Sell Higher End Homes? - 09/29/19 10:01 PM
I still can't believe I jumped into the higher end market and it wasn't at all what I feared..
I kept my existing business going and just added higher end sales to my focus..
After wasting year after year with emotional, big issues, barely qualifying clients..
Not to mention wasting all sorts of money on marketing to them..
I realized all I had to do was focus on 4 things to capture, convert and close higher end clients..
Knowledge, Presentation, Branding, and Strategy
I also realized I didn't need to spend a lot of money to achieve all of this .. most of it was FREE..
The result … (1 comments)

luxury home course: How To Stand Out With Your Real Estate Marketing [18 YouTube Videos] - 09/22/19 10:35 PM
Here are a bunch of YouTube Videos I have created on how to stand out with your real estate marketing..
Getting attention from buyers and sellers requires you to be unique..
You can't do and say the same thing as everyone else..
That makes your conversion ratio go way down..
Some of these are geared for higher end clients but are appropriate for everyone..
These videos cover a little bit of everything :-)
Click on the links or photo and enjoy..
 
How To Stand Out With Your Real Estate Marketing
How To Make $111,000 With Only 4 Home Sales
70+ You Tube Sales Training Videos
30 Day Luxury Home Sales Challenge
Luxury Home Sales Training
 
To … (0 comments)

luxury home course: How To Generate Real Estate Leads With Unique Strategies [22 Videos] - 09/22/19 10:23 PM
Here are a bunch of YouTube Videos I have created over the years covering unique strategies..
You simply can't be doing the same thing as everyone else..
That makes no sense and brings loads of competition..
When you are on the phone or go on an appointment you want to be the only one they talk to..
The goal is to execute strategies that cost little or no money and have little or no competition!
Some of these are geared for higher end clients but are appropriate for everyone..
These videos cover a little bit of everything :-)
Click on the links or photo and enjoy..
 
Generate Real Estate Leads With … (0 comments)

luxury home course: Get The Right Mindset & Motivation For Real Estate Sales [44 Videos] - 09/22/19 10:05 PM
Here are a bunch of YouTube Videos I have created over the years addressing your mindset and motivation..
Making sales in our business is in my opinion relies deeply on your confidence..
The one who is the most confident sitting at the table wins!
Some of these are geared for higher end clients but are appropriate for everyone..
These videos cover a little bit of everything :-)
Click on the links or photo and enjoy..
 
Mindset & Motivation For Real Estate Sales
How To Make $111,000 With Only 4 Home Sales
70+ You Tube Sales Training Videos
30 Day Luxury Home Sales Challenge
Luxury Home Sales Training
 
To your success,
Hugh
(0 comments)

luxury home course: 10 "Out Of The Box" Lead Gen Strategies That Cost Little Or No Money! - 09/15/19 11:19 PM
Here are all of the unique and "out of the box strategies" I have used that cost little or no money and bring little or no competition because no one else is doing them or doing them so uniquely.. I have executed on these to sell over $100 Million of Residential Real Estate and the last few years Specializing In Luxury Home Sales.. Linkedin Strategy - Using Linkedin to get referrals from business owners and professionalsOpen House - Co-Marketing with Auto DealershipPrivate Listings - Extremely hot and trendy to capture buyers and sellersZillow Make Me Move - Reaching Zillow sellers without paying for the leadsMonthly … (0 comments)

luxury home course: The Sizzle and the Steak! - 09/15/19 11:06 PM
There’s a famous saying you’ve probably heard:
“Sell the sizzle, not the steak.”
While that may be true to some degree, there’s gotta be some “steak”, right?
Nobody wants only sizzle.
That’s why in sales, you need to show and deliver both!
Here are 3 quick rules to master sales:
#1 You need an audience .. No audience = your offer isn’t even seen.
#2 Sales is a contact sport ..  Whoever makes the MOST contacts will make the most sales.
#3 Sales is simple. It is not complicated .. "Here’s the product, here’s the price, will you buy it from me?"
Here's a ton of videos on how to master sales, marketing … (1 comments)

luxury home course: Time, Effort, Money! - 09/15/19 10:57 PM
We make decisions each day based on 3 simple things:
#1 Is it worth my time?
#2 Is it worth the effort?
#3 Is it worth the money?
Almost every activity you do is analyzed by these 3 questions.
For example, in your real estate career you have considered..
Do I pay for leads -  only to decide it’s just not worth the money because they're not that great..
Do I prospect Expired's and FSBO'S  - only to decide it’s too much effort and the competition is too great
Do I try to sell Higher End Homes - only to decide you think you don't have what it takes..
My answers to you - Don't pay … (2 comments)

 
Hugh Thomas Lorch,  Luxury Home Sales (Sterling Fine Properties)

Hugh Thomas Lorch

Luxury Home Sales

Phoenix, AZ

More about me…

Sterling Fine Properties

Address: Scottsdale, Az

Mobile: (602) 492-4844

Author Bio: Hugh Lorch…Arizona Luxury Homes….15 Years Residential Real Estate…Member of the Institute for Luxury Home Marketiing

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