HomePocket Launches Search Visibility Optimization App and Web Service for Real Estate AgentsSANTA ROSA BEACH, FL (PRWEB) APRIL 13, 2017 To help real estate agents maintain a website that consistently produces buyer and seller leads, HomePocket, a residential real estate listing marketplace and data-driven marketing engine, today announced the launch of LeadWallet Marketing Insights. The new data analytics service monitors agents’ websites continuously and makes improvements based on changing user search criteria.
“An agent’s website should be their number 1 lead generation tool,” said Jason Polancich, co-founder, HomePocket. “But it isn’t a set it … (1 comments)
real estate lead generation: Learn How to Work Digital Buyer and Seller Leads or Fade Away
- 03/15/17 05:15 AM
Despite lots of technology scattered around everywhere, real estate today is still done largely as it's traditionally done. The majority of real estate pros focus on getting new buyers and home sellers using the same techniques they've been using for the past 50 years or so: Local networking (i.e. "Shaking hands and kissing babies") Print ads/flyers/direct mail/local real estate magazines TV and Radio ads Billboards Family and friends Charity sponsorship Giveaways swag (shirts, hats, cards, stickers, mugs, calendars, etc.) The problem? Well, the internet. And mobile apps. And social media. And Alexa. And Siri. Accurate, easy web and mobile search has … (1 comments)
real estate lead generation: Debunking Popular Real Estate Myths About Getting Leads
- 03/04/17 08:25 AM
A Long(ish) Prologue (but it’s worth it…trust me)I’ve spent my whole career in and around data analysis. Almost twenty years of it, in fact, building data analysis systems to target bad guys on the web for the government and private sector. If it has to do with website traffic, content analysis, social media data or network data, I’ve pretty much been dealing with it my whole adult life.
For the most part, though, I always left my work at work and never really applied my data experience or interest in any real way to my personal life.
Then, almost 10 years ago while waiting … (3 comments)
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