internet: The Relationship of Print to Online Advertising - 04/24/08 02:08 AM
According to Jupiter research 60% of consumers were driven online from an offline source.  The number one source driving them is magazines.  Does your print advertising offer you integrated web benefits?  Are you effectively promoting your website in your ad?  And do you have a way to pull the consumers from the magazine to the web?
Many realtors used to use, and some still do, those 800 number info lines.  This was designed to pull a weary consumer from the print ad to their phone system so they could listen to pre-recorded information about the house.  Well nowadays if consumers want more info … (1 comments)

internet: Who we are and what we do. - 04/24/08 01:57 AM
The Real Estate Book covers all of North America from Canada down to Panama.  We are currently in over 500 markets.  Which means we are not just a great local magazine, but a network of magazines all across North America. is currently ranked in the top 20 in the world for home search websites.  When realtors advertise with us they are able to update their complete invetory on our website daily.
We also have which is an easy to use website for all of your direct mail and personal branding needs like postcards, flyers, brochures, and business cards.
In Print, Online, Direct … (2 comments)


Jason Almeida

The Real Estate Book, Greater Fall River & Newport...

Fall River, MA

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The Real Estate Book

Office: (508) 990-7325

Mobile: (774) 263-2803

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