Our real estate world is changing ever so fast. As an example take this platform ActiveRain. IN the beginning this one one of a few real estate platforms to help consumers and agents alike get out a Blog. Now there are hundreds if not thousands of different choices. I see experts telling us what to do and what not to do ... and it changes every 4-6 months. Here is a tip that has worked for me. Instead of just blogging on information that is good spice it up by engaging your readers through contests.