selling: How Did You Determine That Listing Price? - 02/02/10 07:05 AM
 Successfully selling homes isn't rocket science.  Or, is it? 
Does a home sell itself, or is smart marketing the key?  Or, is it a little of both? 
  

While most of us realize that targeted marketing is a sound sales strategy, it is tough to sell a lemon in any market.  But most would agree, rarely is a buyer willing to pay more than an item is worth, unless of course, there's more to the item than meets the eye.  But, that is seldom, if ever the case.  Wouldn't you agree?
Attempting to accurately price homes requires consideration of various factors including:
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selling: Is a 31 Percent Failure Rate Acceptable? - 12/28/09 05:26 AM
"Incompetents invariably make trouble for people other than themselves."Larry McMurtry
Did you see the news?  Yesterday's New York Times carried an article detailing the results of recent federal mandated licensing exams for loan officers around the country.  The results thus far are anything but encouraging.  According the Times article,  "31 percent of the roughly 10,000 people who took the national test from July 30 to Nov 30 failed it, and about 27 percent did not pass the state-specific component." 
While there are those (you can trust that the dissenters aren't those depending on the expertise of their lender) who question the industry's testing, many others appreciate … (0 comments)

selling: The Details of Home Marketing - 09/13/09 12:52 PM
  

 
What's the best way to market a home?  While making sure your visuals (pictures, virtual tours/videos) are exhaustive and don't leave anything to the imagination, the details of the listing are just as important in attracting prospective buyers.
PROPERTY DETAILS
Properly listing a home requires much more than good visuals.  While they are important, providing the specifics of the home is a valuable aspect of marketing as well.  How many times has a client wondered about room sizes, while sorting through the homes they actually want to drop by to see, only to find that data is missing from the listing?  Is it in the best … (2 comments)

 

Jim Rake

Fredericksburg, VA

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IF you're here to search for home in the Stafford, Fredericksburg or surrounding area, this new Search is about as good it gets. So take a look: http://www.searchingsolutions.com/fredericksburghomebuyer.com


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