Jim's Boise Idaho Real Estate Blog

Marketing for a builder is completely different than marketing a resale listing.  It is imperative that a builder / developer understand this to make sure their agent is doing the best possible job for them.One main difference was covered in one of my Advanced Marketing Classes at Boise State Uni...

Saturday 3/31/2018, 10:00 AM - 12:00 PMPioneer Title Company8151 W Rifleman St, Boise ID Text LEARN to 208-450-3311 to register or call 208-739-9007.Buying a home may be closer than you think. Get ready to Fire your Landlord!Tired of paying your landlord's taxes and building his or her wealth ins...

Too many people assume if they see something generated by a computer formula or in print is has to be TRUE.  I think the last election process in the United States at least having people thinking more on the lines of "Trust But Verify".There are lots of computer Automated Valuation Models that tr...

Most people say each couple should have two children to replace themselves to obtain a Zero Population Growth.  However, I don't think that is accurate.If I was Adam and my wife was Eve and we started off on the world today, the earth's population would be 2.If my wife and I had two children at a...

There are lots of books, tapes, seminars, etc. on how to succeed. My formula is free and it is simple:A = Ability:  Do you have the ability (time, money, desire) to succeed?H = Happy:  Will your goals and the path to get there make you happy?A = Appreciation:  Will your efforts and investment app...

As a Realtor, it only makes sense to share my community and my travels with others.  I found a great way to do that is via becoming a Google Local Guide.I take photos (inside and out) of various local businesses and community resourses in the Boise area.  It really doesn't take much time and it i...

I just bought another real estate vehicle and will be getting custom license plates (vanity tags).  I sell real estate in Boise, Idaho and our standard license plates indicate the county you live in.  Therefore, if I am out in an adjacent county, it stands out.  That isn't always bad; however you...

Many people make New Year's Resolutions of what they are going to do for the new year.  Here are a few of mine: Spend more time with Friends and Family in real life, verses liking them on Facebook; Eat and drink more health consciously; Loose 20 pounds by June; Ski, hunt and fish more; etc. Howev...

I received an email today that was pretty smart marketing from an agency that appears to understand niche marketing.  They claim to be "#1 in Cannabis Real Estate, Financing, and Insurance".They did a great job of incorporating a lot into their logo: house image slang term for Marijuana (420) ima...

I am very blessed to have been able to travel this world since I was an embryo.  My father worked for Morrison Knudsen International which was a Fortune 500 engineering, mining and construction company based in Boise, Idaho.  Therefore, as he would travel the world, he would take us along and I h...