Joe Manausa | Tallahassee Real Estate

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Branding is a marketing focal point that has seen its time come and go, and now only serves as a menu item for marketing firms to sell to their clients. Countless millions (billions?) of dollars are spent each year “building the brand,” but this outdated strategy for business growth has been repl...
When I speak with real estate brokers about the transition from a brick and mortar business model to one that embraces interaction on the internet, it is not uncommon to see dread and trepidation on the faces of those who must lead their companies through the changes. But when I talk with many of...
I am finding so many business owners are feeling the internet squeeze, they just did not have a clearly defined understanding of what they were experiencing. For readers new to The Internet Squeeze, this effect is the pressure that companies are feeling from the need to be involved on the interne...
Every year at this time, an army of workforce impostors joins the ranks of their parents to enjoy a day off of school by participating in the Take Our Daughters And Sons To Work Day. CENTURY 21 First Realty likes to participate in this wonderful program, as it encourages families to interact and...
Holy cow, I have to agree with Lawrence Yun on quite a few points that he made during the release of the monthly  Existing Home Sales Report last week. Dr. Yun, the chief economist for the National Association of REALTORS® explained that existing home sales in March were down compared to March of...
What would you do if somebody were to give you the list of a million people who had recently shown interest in buying or selling a home in your market area? More importantly, what would you do if everybody on that list voluntarily joined because they knew of you and thought of you as a great res...
If you are thinking of selling a home in Tallahassee, what stage of the home selling process do you currently find yourself? You see, I have found that home sellers go through several important stages, and if they are lucky, they meet a highly informed real estate agent who can help them make a ...
If you are thinking about buying a home in Tallahassee, you better beware the trap that many overpriced home sellers hope to set for you. I always urge our buyers to read an article I wrote on How To Buy Overpriced Home Listings, but despite my best advice, they are still willing to walk into th...
If you were to talk to 100 successful online marketers and ask them “what is the one thing you would do differently if you could go back in time and just be starting off?,” the unequivocal top answer would be “I would start my list sooner.” For most real estate agents, building a list of people w...
  When pricing a home to be sold, it is imperative that you analyze and recognize the importance of liquidity in your housing market. After all, home values are dropping in most US markets and the traditional method of price and wait is no longer working for those homeowners who must sell their h...

Joe Manausa

Tallahassee Real Estate
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