Joe Manausa | Tallahassee Real Estate

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The Tallahassee real estate market report has been published at our Market Reports page and it shows a rise in the relative supply of homes for sale in Tallahassee. Today’s blog post will expand the report to include all of the counties covered by the Tallahassee MLS, including Leon County, Wakul...
I was talking the other day with a business owner who was just entering the world of content marketing with his new company website. He has been a reader of the Internet Squeeze since the first week of publication, and he has embraced the need to move his brick and mortar business to the interne...
The housing market recovery is not going to occur in the next few years, it is going to take longer before we see the kind of balance that we have come to expect as both property owners and as tenants. While there have been a slew of recent articles pointing to the loosening of lending standards ...
I received a lot of feedback on a previous post which explained why everybody in the company needs to have a marketing mission. It certainly is not the way most companies are organized or planning to operate, but this element of the sales vortex is so vital that I felt a follow-up was in order. I...
There are so many ways to drive internet traffic to your sales vortex that it is imperative that you prepare detailed campaign plans for the most important drivers to your sales vortex. A campaign plan is simply an organized vision converted into a sequence of actionable processes that must be pe...
Did you ever wonder how many homes in Tallahassee have swimming pools? For some reason this thought hit me at 5:15 a.m. this morning, and I became curious about their impact on the Tallahassee housing market. I did find some interesting (after a cup of coffee) information and created a few real e...
As you begin to learn more about the time and technical requirements of content marketing, you might start to feel anxious and think about all the “experts” that you can enlist to help you understand or implement this solution. While I certainly understand your concern, I will also warn you that ...
Too often, people who are not tech savvy believe they must spend a lot of money to obtain creative internet marketing materials. This post is going to show a “sliver” of the sales vortex in action, demonstrating how to spend less than $1 to create a promotional video to encourage people to sign u...
I was recently approached by Ryan Covino, an internet marketing consultant who specializes in training real estate agents to move their business online, to provide an interview about the Internet Squeeze. Specifically, Ryan wanted to know more about the book and what I am doing to help medium-siz...
I recently saw a real estate cartoon that was funny and sad, all at the same time, and it sarcastically captures the frustration that many home sellers feel in their desperation to get their homes sold. With so many people trapped in homes that have more mortgage than value, home sellers across t...

Joe Manausa

Tallahassee Real Estate
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