Joe Manausa | Tallahassee Real Estate

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Three separate things happened yesterday that left me in awe about the still-growing twitter network. As a mid 40 something-ish person, twitter is not a system that came natural to me, I had to spend quite a bit of time understanding its use and relevancy in my real estate business. But yesterday...
If you have ever tried to sell a home, then I suspect that you’ve had a conversation or two about “Open Houses” and how they are used to sell a home. Traditionally, when people were thinking about moving, they would “prowl” their favorite neighborhoods by car to see if any homes were for sale. Su...
One traditional method of communicating with our pool of customers and prospective customers that will work very nicely in a new business model on the internet is the newsletter. An email version of the traditional newsletter offers so many added benefits that an entire book could be dedicated to...
Every so often, I like to see what (you) readers of the Tallahassee real estate blog are viewing most, as it provides me with the feedback that I need to guide the future real estate content that is most popular for the people that matter most. I am usually aware of the more popular topics and re...
If you have decided to move your real estate marketing to the internet, then you most likely are working to establish a content marketing plan. The Internet Squeeze has addressed several issues regarding the importance of providing brilliant content for the visitors to your real estate website, s...
I had a reader ask me yesterday how I was “coming along” on writing The Internet Squeeze, the book that will help traditional brick and mortar businesses transition to an internet marketing model. Well, I am happy to report that I am over 1/3rd of the way to completion, and I have no limit on the...
As you start to develop a plan for providing brilliant content to your readers as the “gravity” for your internet marketing plan, you might be thinking that it will be difficult to come up with ideas for what to write about on your site. Everybody who starts a content marketing plan worries about...
Do you ever wonder how long it takes to sell a home? According to numbers reported by the National Association of REALTORS®, the time is roughly 7 1/2 months. Of course we all know that number is grossly inaccurate, but do you know where and how they get this “statistic.” The fact is, the time it...
Uh Oh, here we go again! Tallahassee has made another top 10 list for real estate investment markets, and I hope it only causes SOME of the response we saw last time this happened. Several magazines identified Tallahassee as a super investment market in 2002 and 2004, and thus began the greatest ...
  So you have a traditional brick and mortar real estate business that you want to evolve to being a dominant local force on the internet, but you don’t know where or how to begin. The easiest thing to do is to “think like your customers” and go where they would go. Start by going to Google and s...

Joe Manausa

Tallahassee Real Estate
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