Joe Manausa | Tallahassee Real Estate

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The need to establish an effective lead follow-up campaign for online customers is more important today than it has ever been in the past. As more and more consumers move to the internet, the less effective traditional follow-up methods become. The customer has changed the way smart businesses en...
I just love when we get questions from readers at the Tallahassee Real Estate Blog, as it usually produces the kind of information that people who are in the market to buy a home or sell a home are seeking. After a recent post about NAR’s “temporary” position on the state of the housing market, I...
There is so much information about the internet, on the internet, that it is no wonder that many real estate agents just throw their arms up in despair and resort to hiring a “techie” to “handle” the real estate website. But this is so wrong! It is time to acknowledge the importance of your real ...
I was helping an out of town customer buy a lot recently and realized that many people are most likely not aware of some of the great Tallahassee real estate maps that can be found on the internet. I use these all the time to get a feel for lot sizes and topography, so I figured this might be som...
Forest Heights is heating up, and possibly might become the renegade neighborhood in Tallahassee. Though it has declined in value like the rest of the real estate market, Forest Heights is going to be attracting both real estate investors and owner-occupants alike. With homes built in the 1950s, ...
If you are an “older” (meaning over 36 years old ) real estate professional who has been hearing a lot about social media and wants to understand how it will truly benefit your business, I suggest you give this simple exercise a try. It is free, it will take 30 days, and at the end of this easy e...
All across the US there is a recurring question being asked by home owners who want to sell a home and are frustrated because they are not finding a buyer. These hopeful home sellers are asking “Why Is My Home Not Selling?” When I first meet with a home owner who has recently failed in an attempt...
If you are a real estate agent that still relies on traditional methods for gaining new and repeat business, who should really consider implementing a social media plan in your business. We all see stories on the internet (and in our email inbox) that have “gone viral” due to the connectivity tha...
Icelandair probably does not pay much attention to social media, and because of this they are missing the boat (er, plane) on a great viral marketing opportunity. You see, when an extraordinary customer service issue arises, it makes for great viral fodder, but if only somebody chooses to use it....
I just finished reading the most recent Existing Home Sales Report by Dr. Yun (chief spin-master for the National Association Of REALTORS®) and was not surprised to see the normal bending and twisting of the housing data to form a “why things are improving” article on real estate. But I was surpr...


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