Bob & Barb Johanson's (johansonteam) Blog

As I was looking over the fourth letter we were sending to an expired listing hoping to sign them up, I realized that I had misspelled the owner's name in two of the previous letters.  The sinking feeling that resulted from this discovery got me thinking about how important the little things are ...

Open houses are like labor-they're painful and while you are going through it you say you will never do it again.  After some time goes by, you say to yourself, that couldn't have been as bad as I thought and you hold another open house.  Guess what?  It's still just as painful! You have to be an...