J. Philip's Westchester Real Estate Blog (914) 723-8900

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Managing Real Estate Broker - Howard Hanna Rand Realty - License # 49FA1074963
J. Philip Faranda is based in Briarcliff Manor, NY. His market covers Westchester, Rockland, Putnam, & Dutchess counties. Almost 500 clients and customers have closed transactions with him since 2005 for over a quarter billion dollars worth of property sold. Ever the high-producing listing agent, he counts among his specialties hard to sell properties & short sales.



New York does not have one MLS (I belong to 7) and some of the localized practices strike me as a little crazy. Here is a list of selected silliness from some of the numerous market areas. Some are the agents themselves, some are actual policy.    In Dutchess County, the Mid-Hudson MLS publishes ...
"We sleep safe in our beds because rough men stand ready in the night to visit violence on those who would do us harm." -George Orwell On this Memorial Day, I would like to say "thank you" to the following people: My grandfather, Ivan Post, for serving in the first World War in France and survive...
Let me first say that I cut my teeth working for a broker who was a big investor and I still to this day work with investor clientèle. I am an investor myself. However, I do not recruit real estate investors as I do those buying a home, and if you ever heard what I say to neophyte investors seeki...
We have just listed a nearly new, virtually mint condition 2006 build corporate owned foreclosure for $499,000 at 6 Marble Place, Ossining, NY 10562. Among the features: Almost 3000 square feet 4 bedrooms, 2.5 baths Master suite with jet tub and walk in closet 1st floor laundry Family room with p...
The New York market is returning to a more balanced one, with the severe tilt toward a buyer's market in 2008-2009 yielding to a less skewed advantage. While buyer's are still in the driver's seat for most properties, there are more cases of multiple bids and even flat out bidding wars occurring,...
I think the New York market must be in some stage of recovery, because I am starting to see more multiple bid situations as well as strong first offers. It makes sense; people are starting to realize that the world isn't going to end, and asking prices have declined to a number that is roughly eq...
At 8pm, Korean Airlines landed at JFK, bringing with them a passenger by the name of Ann Faranda, who happens to be my wife, business partner, and mother of our 4 children. We had to endure a week in her absence while she was in Seoul to bury her father and support her mother.  It was not easy on...
As I type this, the chief financial officer and administrator of the company is on a plane to Korea. This leaves me without a better half as well, and the kids with an ill-equipped Mr. Mom. Every company worth its salt really has 2 things: marketing (my department, sometimes referred to as the ho...
This post on agent safety should be required reading for us all, but especially female agents. We work with the public, and have exposure to opportunistic people with bad intentions.  And to think that some people still get huffy when we ask them if they have been pre approved! I don't know why, ...
I met my father in law when he first arrived in New York from Korea, 2 days after Ann and I were engaged in December, 2000. The 3 of us had dinner in Manhattan, and I was tending bar as a sabbatical from the rat race. I still recall sitting down and Ann's father pulling a business magazine from h...

J. Philip Faranda

Associate Broker / Office Manager
local_phone(914) 762-2500
smartphone(914) 450-8883
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Phil Faranda is broker and owner of J. Philip Real Estate LLC in Briarcliff Manor, NY. Since founding the firm as a sole practitioner in late 2005, the team has grown to over 80 agents & closed 1000+ transactions valued at over $1 billion. He was 2014 President of the HGMLS and a 2017 Inman Influencer. This blog commentary is geared toward consumers and industry colleagues alike. You can reach him at (914) 723-8900.
Warning: *Sarcasm and irony advisory at all times.*


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' There is no doubt in my mind that the house would still be on the market if it wasn't for Phil's proactive efforts. '
by drmoi
' Phil was very responsive to our requests; he was very professional and respectful; he always gave us his honest opinion on the questions we asked. ... more '
by junglegirlnyc
' Phil is a very honorable and respectful realtor. He has gone way above and beyond the call of duty for me not only once, but twice. He helped sell ... more '
by MommyJ9

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