annoying things: How NOT to Sell Anything to a Real Estate Professional - 07/20/15 02:06 PM
As a broker with over 60 agents, I am approached fairly often by many in related industries about getting my business for their product or service. They could be mortgage loan officers, lawyers (NY is an attorney state), title people, inspectors, or any other housing resource. I'm often bemused by the way my I am solicited by what are often complete strangers. 
After 20 years in the industry and 10 as an independent broker, it probably is no big secret that I have fostered relationships with industry colleagues in law, finance, inspections, and other sectors of the business. They have earned my friendship, my trust, my … (56 comments)

annoying things: On Declaring Things Dead - 11/07/10 02:52 AM
This past August, Teresa Boardman published a piece on Inman News on how the real estate blog was dead. Her point was more intricate than the tag line. In my view, she was decrying how all the noisy bad content was crowding out the small proportion of quality content. It got a fair bit of attention on Active Rain and other platforms, and made for good discussion with the fall season of conferences coming up. 
This past week, Inman republished another piece on something dying, namely map-based home searches. This wasn't Teresa Boardman, respected real estate blogger noticing all the bad … (14 comments)

 
J. Philip Faranda, Associate Broker / Office Manager (Howard Hanna Rand Realty)

J. Philip Faranda

Associate Broker / Office Manager

Yorktown Heights, NY

More about me…

Howard Hanna Rand Realty

Address: 522 North State Road , Suite 100, Briarcliff Manor, NY, 10510

Office: (914) 762-2500

Mobile: (914) 450-8883

Phil Faranda is broker and owner of J. Philip Real Estate LLC in Briarcliff Manor, NY. Since founding the firm as a sole practitioner in late 2005, the team has grown to over 80 agents & closed 1000+ transactions valued at over $1 billion. He was 2014 President of the HGMLS and a 2017 Inman Influencer. This blog commentary is geared toward consumers and industry colleagues alike. You can reach him at (914) 723-8900.
Warning: *Sarcasm and irony advisory at all times.*

Testimonials
113201
There is no doubt in my mind that the house would still be on the market if it wasn't for Phil's proactive efforts.
5.0/5.0
by drmoi
109285
Phil was very responsive to our requests; he was very professional and respectful; he always gave us his honest opinion on the questions we asked. ... more
5.0/5.0
by junglegirlnyc
106920
Phil is a very honorable and respectful realtor. He has gone way above and beyond the call of duty for me not only once, but twice. He helped sell ... more
5.0/5.0
by MommyJ9


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