marketing: "NASA" Real Estate Market: Print Advertising Phases Waxing and Waning While the Internet is Taking Us Straight to the Moon
- 12/07/07 03:47 PM
THE AGE OF PRINT ADS DOMINATING THE REAL ESTATE MARKETPLACE IS WANING Print advertising has gone cloudy and stale, as has blind advertising. Beyond that statistically proven objective evidence, I truly believe subjectively that the happiest and most successful agents are actively involved in their community. Referrals come when people know you are the kind of person who genuinely cares about other people's needs--and that you are the kind of person who they can rely on for consistent performance and quality service. Attending brokers opens might not get you the next sale, but it is a great way to getting to know … (5 comments)
marketing: Following through with LINKED-IN
- 11/18/07 05:21 AM
Are you LINKED-IN? Last night I made another terrific connection through Active Rain and was able to introduce my connection to my husband (who is in the exotic car business) through www.linkedin.com/in/JackHDavis . A small world made even smaller by the advances in Internet technology, I found that the gentleman's wife had also worked in the auto business (which I had, too--she, Lexus, me, BMW). Synchronized, the connection we were able to discover were fun and amazing. For instance, after long, separate careers my new friends married, and as a couple now they work together in the Mortgage business. Like them, my husband and I … (18 comments)
Blogging is not for everyone -- but is is something everyone in business ought to be doing. Whether you elect to write more casual and personal posts, to share stories, or to review new business ideas and share your expertise with your industry, blogging -- like good old fashioned editorials and journaling -- gives your target audience a chance to get to know you. Here on Active Rain you'll find posts written by a former Realtor raised providing real estate marketing services to pros in the industry. What post style appeals to you? Feel free to use the examples provided as springboards to help give an inspirational lift to your next blog post or two.
;)
;)
