real estate marketing: Selling a Smart Home in a Dumb Market - 08/08/19 11:24 AM
By Kari Klaus, Founder of RealtySage.com
 
If you’ve upgraded your home in the past 10 years then you’ve probably added smart technology like NEST thermostats, or why you chose Alexa powered lights and Ring doorbells and likely some energy efficient or water saving features. You may even have a home with solar, geothermal or high-efficiency HVAC systems.
And if your home has any of these things, it’s likely the result of one of two reasons; either you wanted to improve the home’s livability —making it more comfortable, easier to maintain, money saving and maybe to improve its environmental-friendliness. And/or you thought you’d get … (1 comments)

real estate marketing: How to Host an Open House with Solar Panels - 03/02/17 07:30 AM
By Lyra DeLora Content Contributor for www.VivaGreenHomes.com
 
Hosting an open house for a property with solar panels is an excellent opportunity to establish yourself as your community’s expert in green homes, sometimes also known as eco-friendly or energy efficient homes. Here are a few tips to help set the stage for a successful sale, and possibly earn a new client or two.
If you’re a pro, it’s likely you already know how to prepare for an open house; but, before slipping that sheet of cookies into the oven, consider putting a little extra preparation into the following areas:
 
 
Types of questions people will ask
Get … (1 comments)

real estate marketing: Eco-Friendly Homes Are Taking Over The Real Estate Market. Ready? - 06/09/15 02:32 AM
 So you’re a real estate agent and you just received a call from a homeowner who wants to sell their home. Yippee! Every real estate agent loves those phone calls, right? 
You arrive at the home to take a look and to get interviewed by the homeowner, but something is different. You had prepared a comparative market analysis and brought along all your marketing materials and ideas, but this interview is unlike any other you’ve ever had. 
Instead of the typical questions of “How well do you know the neighborhood?” or “In what newspapers and media will you market my home?” you receive … (2 comments)

real estate marketing: 6 Questions to Ask Before Buying a Green Home. - 06/02/15 02:18 AM
            
 By Kari Klaus, VA licensed real estate agent and Founder & CEO of VivaGreenHomes.com  
When a buyer purchases a home, there are many questions to ask; financing, neighborhoods, comparable sold properties and so on. But when a buyer decides to buy a green home, it’s wise to ask a few additional questions to make sure that the transaction goes smoothly and that they know exactly what to expect from these premium homes.
1)      Does the home have a certification?
       More and more homes are now getting certified for their sustainability either through a local certification or … (5 comments)

real estate marketing: Solar Homes For Sale on VivaGreenHomes.com - 05/29/15 05:44 AM

Great site for being able to list or find solar homes for sale for your buyer or seller clients. Buy, sell, and and market eco homes. www.VivaGreenHomes.com 
 
 
(12 comments)

 
Kari Klaus, Founder, RealtySage.com: Intelligent Real Estate (Realty Sage)

Kari Klaus

Founder, RealtySage.com: Intelligent Real Estate

Arlington, VA

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