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greg frost: Great Closing Gifts
- 08/14/08 08:04 AM
Just over a year ago I started giving gifts to my clients after they close on their loan. It is something that I had not practiced until attending a seminar and hearing Greg Frost. Greg was America's first $1 billion loan originator. One of the keys to his success has been his ability to develop repeat and referral business. Greg's favorite gift is a fruit basket. He suggests sending the fruit basket to the customer's place of business and having it arrive on a Monday. His theory is that the basket will be proudly displayed on their desk all week causing their
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