business: The 6 Secret Strategies to Selling Your Home in Today's Lousy Real Estate Market - That no one "Selling" is Telling - 11/16/11 08:08 AM
Unless you have been living under a rock or perhaps have been on an extended vacation in some far flung part of the world where they make their own huts, and barter chickens, you should know all about the down turn in the real estate market. And if you are like many people, this is not good timing because you may want or need to sell your property, but don’t even know if it is possible. Well, it is, but you have to be willing to do a few things “outside of the box…” or in this case, outside of what … (3 comments)

business: Are you ‘Afraid’ to sell your home staging services? - 10/26/11 06:26 AM
People work too hard at selling their services vs. selling themselves these days. It seems that none of us are having fun any longer and unless your client can have some kind of fun they don’t really want to participate. And, if you can’t get them to say ‘yes’ to your home staging services, pretty soon, it won’t be fun for you either. The problem? You don’t want to fully commit, but that is what it takes…full commitment. Let me give you an example: Each year Chick filet; the chain that runs a funny tongue in cheek campaign with cows advertising … (1 comments)

business: APSD Home STAGE Training Event 2011 - Don't Miss Out!! - 09/28/11 02:53 AM
Yes, it is possible to have it all, but you have to be ready to learn…and commit to something new, different and exciting and then be prepared to take your home staging business to the NEXT LEVEL. Whether you are a new Home Stager, already a Pro, an Interior Designer, Decorator, Real Estate Agent or Professional Organizer, this is the training you have been waiting for! At this event, you will experience: 1) “Marketing, Marketing, Marketing” : I will reveal the 19 ways to market your home staging business PLUS my 2 favorite FREE ways to get in front of up … (1 comments)

business: Just Announced - Karen Schaefer's APSD Home STAGE Training Event 2011 - 09/23/11 12:52 PM
Two new locations just announced!
 
Buffalo, NY - November 11th and 12th, 2011 and Vancouver, BC - November 29th and 30th
 
Join us for the only Home Staging Training Event that focuses on the BUSINESS of Home Staging, the Effective and Copelling Marketing to Attract all the Clients you need and Money Making Strategies so you can build a great business and have a great life.
 
Visit www.apsdmembers.com/stage/ for more details!
 
Keep watching my blog as I announce further details!!
… (1 comments)

business: Getting the "High End" Home Staging Jobs in 5 Easy Steps - 12/29/10 03:46 AM
When I first started staging, I was an active real estate investor, so my first client was me! I really did not know what I was doing, but I knew that I had to fill my homes for the most amount of money in the shortest amount of time, and I thought the best way to do that was by making my house look better than any other similar homes.It worked! Before I knew it, I had my own home staging company; Simple Appeal, LLC and was speaking on home staging, curb appeal and home sales from platforms all over the … (3 comments)

business: Success loves persistence - 12/14/10 05:06 AM
"The thing about success, is it doesn't always come when called...but it always comes given sufficient persistence, at something where success is, in fact, possible..."This is a quote from one of the greatest marketing minds I know...Dan Kennedy. Today, I read a fax blast that he sent where he was talking about cart horse racing which is one of his favorite activities. He went on to talk about how his racing year had not been stellar but that he kept with it, working hard all year, and now in the past month, he has had back to back to back grand … (0 comments)