The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.

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2014 

"Write it on your heart that every day is the best day in the year." Ralph Waldo Emerson Like most of you, Ron and I have reflected on 2014.  Tonight we will be toasting to the end of another year, and the beginning of a New Year!  We have an abundance of reasons to celebrate and an abundance of...
12/31/2014
Earlier this month we were at a tasting of one of the greatest Champagnes France produces.  The House of Krug is renown for its Champagne.   At the tasting we noticed the absence of flute glasses which have been traditional for several years.  The head of Krug, US, explained that they recommend ...
12/31/2014
Focusing on doing a few things really well is a surefire way to success.  This was Steve Job’s mantra at Apple.  Yet, specialization is, by far, one of the most challenging concepts for luxury real estate marketing professionals to embrace. They are afraid of losing out on other opportunities th...
12/30/2014
This morning we decided to take a drive to the next neighboring town which is Ventura.  The wonderful thing about Ventura is that they still have a Barnes and Noble Bookstore which makes it worth the 20 minute drive.  We have one bookstore in Santa Barbara 20 mns away, but it is small and crowde...
12/29/2014
A few weeks ago, we shared the purple magenta cauliflower with you.  Yesterday, the golden version appeared, we felt duty bound to share it with you also.     Wishing you all a wonderful Sunday! Written by Ron & Alexandra Seigel-  ABOUT:  Napa Consultants, International is the leader in brand st...
12/28/2014
We had a lovely day.  Friends drove up from LA  to have lunch with us.  It was wonderful to see them again and reminisce a bit, and talk about the year ahead.  After that the beach beckoned as it weaves a magic spell around us every time! Happy Saturday, wishing you a wonderful Sunday. Written b...
12/27/2014
It is chilly here this morning by our standards at 53 degrees.  We bundled up and headed for the market to replenish our refrigerator.  Half of the regulars farmers were taking extra time off.  We did notice these bananas, which are grown here in town.  They are called, Cardaba Banana. It takes ...
12/27/2014
According to a dear friend our ours, who has been an inspiration to us for many years, there is a certain mindset required when it comes to taking on a huge challenge that is outside your comfort level. That expression is “hold the vision, trust the process”.  To do so consistently requires over...
12/26/2014
Yesterday, as we were in town going from place to place, we reminisced about a Christmas we spent in Amalfi, Italy, a few years ago.  We had landed in Rome, met a couple who was going to join us on our Italian journey, stayed a few days, where it was unseasonably cold. So we decided to travel to...
12/25/2014
We have always celebrated Christmas Eve in my family (A) and opened our presents after dinner!  It has been a tradition that we continue. Early this morning, we called Gelson's market and asked them to have 2 lobsters partially cooked for us for pick up.   We are making risotto with lobster in a...
12/24/2014
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Ron and Alexandra Seigel

Luxury Real Estate Branding, Marketing & Strategy
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.