Recently there has been a lot of attention on the subject of Artificial Intelligence with all kinds of scary scenarios where artificial intelligence takes over and runs the human race. In the near future will a real estate robot show homes, negotiate deals and close transactions? Or will humans
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06/30/2015
What will be your response when competition shows up in your luxury real estate marketplace? Do you take it as an opportunity to sharpen your focus and confirm your competitive edge, which would be a win for you? Or, will you complain and embark on a whining campaign. If you follow business new
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06/29/2015
This week's trip to Westerlay Orchids in Carpinteria yielded a new surprise among the Gemstone Collection of Orchids. The Gemstone Collection is white phaleonopsis that has been infused with color. I have enjoyed looking at the various purple, blue and green varieties, however, we both felt tha
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06/28/2015
Summertime for us is living easy and enjoying one of the best beaches on the Santa Barbara Coastline. Sandyland Beach is also a National Park and is considered the safest beach. During weekends, we happily share it with the tourists and all those who love being here.Fish are Jumping around this
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06/27/2015
It is a beautiful day here sunny and cool, 64 degrees as I write this post, expecting a high of 70. The market was busy and the first thing we saw are these long stemmed strawberries, good for dipping in chocolate. We have a friend who is a strawberry grower and he prefers dipping them in sour
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06/27/2015
As a luxury real estate marketing professional, when writing your blog posts, it is important to understand the value of long tail keywords that can attract your psychographic niche. These keywords can bring potential buyers who are interested in your topic. From a traffic standpoint, they are v
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06/26/2015
Photo by Americanspirit Writing a blog or a newsletter as a means of becoming well known and well thought of is a viable means of marketing yourself as luxury real estate professional. However, if you are going to adopt this as a means of being visible on the Internet, you need to make sure tha
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06/25/2015
We were both at our desks by 6 AM, and this is because we work with clients on the East Coast. It is the perfect time to make calls to them, and get things done on their behalf. At 10:00 AM, I checked the Marine report which tells us the low tide times. Low tide was at 10:10. We jumped into o
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06/24/2015
Squash blossoms are a delight to eat. They can either be lightly battered and deep fried or stuffed with ricotta and then fried. Manzano (means apple in Spanish) peppers are known as the Apple Chili. They have a citrus flavor packed with heat. It is twice as hot as the jalapeno pepper, and li
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06/23/2015
If you opted to join a luxury real estate company rather than being a “solopreneur” you most likely were attracted to certain self-expression benefits that comprised that company’s value proposition. By analyzing your decision making process, why you chose one brand over another, you may learn so
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06/23/2015
