Although not as popular as it once was, the principles of direct mail apply equally to web content.
In some respects, web content is like direct mail...only better.
Like direct mail, web content is a vehicle that allows us to send our marketing messages to prospective clients.
Direct mail has three specific purposes:
to introduce ourselves to prospective clients to help prospective clients understand how we can help them to encourage prospective clients to contact us for more information Web Content Is The Same ... But Different
Web content shares these same three … (1 comments)
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