yourstories realty group: Hiring the Right Contractor Masters Touch Design-Build. - 04/02/20 03:46 AM
Hiring the Right Contractor V1 E37 Masters Touch Design-Build.  In this PODCAST Chris Previte of Masters Touch  Design-Build shares with us today the right and wrong way to find, secure and redo your home the right way. Choosing your contractor is the simple matter of knowing what to ask and being focused on finding the right person for your needs. Communications, vision, follow through are big parts. Caring about your needs and having a willingness to focus on those needs is critical. Listen to how one company does it right.
Over the many years I have been in the real estate industry … (1 comments)

yourstories realty group: Not living in fear, perspective, hope and caring in this time of Covid-19 - 03/31/20 08:21 AM
Not living in fear, perspective, hope and caring in this time of Covid-19, the offical title for the corona virus pandemic that is sweeping the world right now.  People all over the world are living with this new reality. A virus that is fast moving and very contagious has made it from China, through Italy and now here in the US. There was political maneuvering from the Oval Office that promises to make it worse in the states.  Federal response has been slow and plodding. Fortunately the individual State officials are stepping up in the wake of the response to protect … (4 comments)

yourstories realty group: Real Estate Best Practices PODCAST with Ilya Cobi - 03/31/20 08:12 AM
Real Estate Best Practices PODCAST with Ilya Cobi From William Raveis, The Cobi RE Team in Brookline, MA. In this podcast Ilya, Larry and Jim talk about the characteristics of the best agents and their practices. Not all agents are created equal, there are A students and C students and it is not hard to tell them apart. The best agents use the best practices and technology. In today's world where we no longer have free access to properties during this pandemic it is even more important than ever you work with people who know the process completely and can keep … (3 comments)

yourstories realty group: In the office not at home Day 2 Covid-19 lock down - 03/19/20 10:39 AM
In the office not at home Day 2 Covid-19 lock down. I always makes calls when I am in the car traveling, we agents spend a lot of time everyday in the car going places. Here in Massachusetts we are in lock down and are told to shelter in place (which means don't go out). This Corona virus is serious and is impacting businesses, families and countries.  The only way to protect yourself is to be away from people for a time so that we can flatten out the new infection curve.
I spoke with a client this morning who wondered where … (25 comments)

yourstories realty group: Selling your home-strategies and tips. - 01/09/20 06:22 AM
Selling your home-strategies and tips. search with this term and you will get a plethora of choices. They all are necessary steps in the process, but they just may not be in the right order. What is important is what you want to get from the sale and how are you going to wisely use those proceeds. These are always significant transactions. When large sums of money are exchanged many tax implications are part of the deal. Considering the long term benefit to be preserving and protecting your cash, the first step in selling your home is to know what you are … (6 comments)

yourstories realty group: Newton Residential Single Family Market Report Jan 2020. - 01/07/20 06:14 PM
 Newton Residential Single Family Market Report Jan 2020. Lots of things going on inside the 13 villages that comprise Newton. Issues right now with some development projects that include affordable housing.  There are a total of 165 properties in Active, UAG, Sold or some other form of "on the market" housing through the Multiple Listing Service MLSPIN in the Boston Area.
Single Family New Listings: 2 Median Liv. Area SqFt: 3,712 Median List $: $1,612,000 Median List $/SqFt: $418 Median DOM: 108  Now you may think this is odd the fact that DOM is 108 when they are new properties, and it is, but it is the way MLS deals with … (1 comments)

yourstories realty group: Broker-Talk with Chris Brogan StoryLeader 3 Words for 2020. - 01/07/20 05:56 PM
Broker-Talk with Chris Brogan StoryLeader 3 Words for 2020. Chris Brogan is a nerd, I love nerds. Chris was focused on growth and learning when I met him in 2005. He worked for a telecom in some tech type job and he was tired of going to the same old conferences where you sit in an audience with a set schedule of topics that were not always valuable. Along with Christopher Penn, Chris Brogan created the PodCamp movement.  That pulled me in.  With technology and social media growing in importance I saw the value in knowing and understanding it more. PodCamp … (2 comments)

yourstories realty group: Gratitude 2019 Broker-Talk.com with Deanna Coyle - 01/06/20 08:16 AM
Gratitude 2019 Broker-Talk.com with Deanna Coyle. Deanna Coyle is a co-founder of VestaDivorce and she was a guest on our show a month ago.  Her story is one very many of us can relate to. So many people go through difficult marriages, grow up in difficult households, live without love and have to survive.  Life is pain is an axiom for all, we end up dead and that is no real spoiler. No life is without pain and challenges, have you ever heard the story of Buddha?
Broker-Talk.com is a 30 minute show about real estate and life. Co-hosts Larry Lawfer and … (3 comments)

yourstories realty group: Rule 1 Keep Learning Day 48 Your Million Dollar Year - 05/05/19 05:01 PM
Rule 1 Keep Learning Day 48 Your Million Dollar Year. The constant learning in real estate is a daily occurrence and yet some professionals aren't paying attention. That is on them, the good and great agents know that no matter how long they are in this business, each day delivers another opportunity to learn.  While many people think of the buying and selling of a house is something that is easy and straight forward are missing, or do not want to comprehend the complexities. This group of people will always under or over value their properties. They will often use sales … (2 comments)

yourstories realty group: Your Million Dollar Year Day 43 No Scripts Allowed. - 04/30/19 05:31 AM
Your Million Dollar Year Day 43 No Scripts Allowed. All sales people are trained with scripts. You are told that if you say this, your prospect will fall at your feet and want to work with you. I exaggerate, but the script driven coaches couldn't be more wrong.  NO ONE wants to be sold these days.  NO ONE wants to listen to some canned script that you deliver just like the 200 other agents who learned the exact script from the same trainer. Scripts should be thrown away and you should first understand the person you are calling.
If it is an … (2 comments)

yourstories realty group: Your Million Dollar Year Day 32 Thought Leaders - 04/19/19 02:54 AM
Your Million Dollar Year Day 32 Thought Leaders group is not a new idea and it has value. Getting together a group of professionals discussing the profession, its rules and regulations, tips and techniques and more will always be a worthwhile spending of time.  Most agencies call this MasterMinding. One franchise demands you attend a group of your financial peers rather than having an opportunity to hear from a tier above you or above that. The goal is for those who are good at what they do have a chance to share that knowledge and to discuss it with those in … (2 comments)

yourstories realty group: Your Million Dollar Year Day 31 Resiliency - 04/18/19 05:06 AM
Your Million Dollar Year Day 31 Resiliency is a chief component of any successful life. It is not a matter of if something bad, or unfavorable will happen, it is a matter of when. When that moment hits you have several choices as you do every moment of your live.  You can grow or die. You can learn or wallow. You can complain or strategize. You can win in this loss or you won't. My hot water heater broke, my car died and I lost out on a sizable commission I truly need and want and worked for, and this was … (2 comments)

yourstories realty group: Your Million Dollar Year Day 30 Features 2 - 04/18/19 04:43 AM
Your Million Dollar Year Day 30 Features 2.
With more than 316,437 members, ActiveRain is the largest and most active professional social network in the real estate industry. We are a community of real estate agents, brokers, home stagers, inspectors, lenders, and other industry professionals who are committed to learning how do to our jobs better, building connections, and having some fun along the way!
ActiveRain is the world’s largest storehouse of real estate knowledge with over 4 million blog posts on all things real estate. Our members come to ActiveRain to share their best practices, learn from others success, and get free … (0 comments)

yourstories realty group: Your Million Dollar Year Day 28 A month of days. - 04/14/19 04:51 PM
Your Million Dollar Year Day 28 A month of days. Take a look at the numbers for the month. How many listings taken on.  How many houses have you previewed and discussed real estate with their owners. How many new people have you contacted, what are the numbers and how do they compare to your plan. The answers for me are mixed. While I have not been into as many houses or discussed real estate with many owners, but I am having discussions on listing 20 lots in a new development. Should the terms be reached on this and get started, … (0 comments)

yourstories realty group: Your Million Dollar Day 26 get your group - 04/12/19 07:10 AM
Your Million Dollar Day 26 get your group, find the people you admire and create an opportunity to sit and talk with them  This is a personal story. Any time in this business with a level of success and you will end up in some kind of Mastermind group. A Mastermind is a collection of minds all discussing a topic and what comes from that collections of minds is the Mastermind.  I am concerned about Agents in the real estate profession. I think some agencies and systems care more about their brand then they do the Agents who are keeping their … (0 comments)

yourstories realty group: Your Million Dollar Year Day 25 top 10 issues affecting real estate - 04/12/19 02:05 AM
Your Million Dollar Year Day 25 top 10 issues affecting real estate as stated by the Councilors of Real Estate® for 2018-2019. All of these issues are national and they affect the individual communities in differing ways. You will not be surprised to see interest rates, taxes and construction costs coming from a real estate publication. Before now there were really two demographics the industry paid attention to, the first time home buyers and the rest of the groups. The first time home buyers were younger and the rest are older. Now the industry is segmented into four groups and it … (0 comments)

yourstories realty group: Your Million Dollar Year Day 23 Where are you now? - 04/09/19 10:40 AM
Your Million Dollar Year Day 23 Where are you now? Constantly reassessing where you are right now in comparison to where you wanted to be or where you can be. This isn't to dissuade you, make you feel pressure for not doing what you said you would do, but to re-align yourself.  The metaphor that gets used in the discussion is a pilot leaving the east coast for LA or SF on the west coast. They have the route but they need to constantly assess where they are along that route and sometimes make adjustments to correct the course.  Do so … (4 comments)

yourstories realty group: Your Million Dollar Year Day 22 Bootstrapping - 04/08/19 06:38 AM
Your Million Dollar Year Day 22 Bootstrapping is the way many agents start their careers.  Often it is said that it takes 6 months of reserve money to begin a career where you don't get paid until you have completed a transaction with clients. I have witnessed lots of people start up without these funds, but it is tight.  In the real estate business everyone has their hand in your pocket and is offering you a new shiny object that if you just buy, subscribe, join us you will be successful. When they say "you will be successful" they are really … (0 comments)

yourstories realty group: Your Million Dollar Year Day 19 GREEN Designation. - 04/05/19 02:11 AM
Your Million Dollar Year Day 19 GREEN Designation. Understanding how your house envelope is put together is a critical new piece of the knowledge puzzle that agents need to understand how to better assist buyers and sellers of  GREEN homes. This is not just about new construction, but retrofitting older homes as well. Here in the Boston area our homes can be as old as our country.  Houses in this area can have been
built before there was electricity and running water.  Understanding how houses are put together is vital information when you consult your clients on how best to market … (4 comments)

yourstories realty group: Your Million Dollar Year Day 18 Put in a Happy Thought - 04/05/19 02:07 AM
Your Million Dollar Year Day 18 Put in a Happy Thought. Driving home last night after completing a very good day of real estate activity I was focused on what didn't get done and why I couldn't do it and it was making me miserable. I was going round and round and getting deeper and deeper. I could feel it's weight. In a flash another thought came to me. I got a call back from 2 expired and canceled people I called and left messages with.  I also was not hung up on and was able to preview 4 houses. That … (0 comments)

 
Larry Lawfer, "I listen for a living." It's all about you. (YourStories Realty Group)

Larry Lawfer

"I listen for a living." It's all about you.

Newton, MA

More about me…

YourStories Realty Group

Address: 837 Beacon Street, Newton, MA, 02459

Mobile: (617) 774-8292

Office: (617) 964-3300

What would you do today, if you knew you could not fail? What actions would you take, what would you share and how would you treat the people around you. Storyteller Marketing in Real Estate by Larry Lawfer will explore the real estate industry in MA and beyond through the eyes of the community it's people and stories.


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