John Meussner's Blog

Fed Rate Cut       The fed has again cut rates - this time by .25%.  When a Fed rate cut occurs, there's generally a lot of confusion in the markets (and for good reason, they're complicated!), and often even within the real estate community. First, what is a Fed rate cut?  Well, it's a reduction...

Engaging with Video      You suck at video.  It's the truth.  If you haven't done it, you're going to be bad.  But your 2nd video will be about 20% better than your first.  And your 3rd will be about 20% better than your 2nd.  Eventually, you'll figure out your lighting, and start being OK with y...

How to Answer the Tough Questions  BLINK!  And the market's changed.  It happens all the time.  A market moves from hot, with homes selling in days, often for more than list price to ice cold, seemingly over night.  Price cuts take hold, days-on-market (DOM) increases and home owners and sellers ...

Are We Talking Ourselves Into Recession?      Recently, the "R" word has been in the headlines quite a bit.  As with every headline, there's a "devil's advocate" position, and recently, one expert warned that if we keep talking about recession, that could CAUSE a recession!        Yes, fear is a ...

It's Time To Move Your Contract Period to 45 Days PSA for real estate agents across the country - 45 days is officially your new 30 days.  Think it's a benefit to go 30 days?  Well, with the yield curve on treasuries officially inverting today, we're officially in a refinance boom.  What does tha...

How Big Data Can Help Your Tiny Real Estate Business      I'm just going to get the pitch out of the way.  The data I have available (and perhaps even more importantly, the data I know how to translate and effectively communicate to clients) can help you close more real estate transactions.  It c...

 "How can I help?"      That one question is how I've built the majority of my career . "How can I help" make the loan process easier for borrowers?  "How can I help" real estate agents improve their business in a way that's different than other lenders?      Well one way I've been helping over t...

10 Years of Change This month Jeff Dowler, CRS asked us to take a trip down memory lane and think about what's changed - 10 years ago feels like a lifetime, and so much has changed I could probably write a book (and maybe I will!), but professionally, 10 years has moved the needle a lot.  Persona...

The Kind of Guy That Would Wait Around "The friend that would pick you up from the airport, wait around for a couple of hours because you told him the wrong flight time, and still be there when the plane landed to greet you with a smile and comforting words"       Those are the words written by a...

Experian Boost - Don't  Do It!        EDIT: 10/14/2020: in our everchanging industry, things change regularly.  This article cites one example - we can now process a mortgage application with Experian BOOST updates on credit - - HOWEVER, keep in mind, lenders use the MIDDLE FICO score, so if only...