Properties Online

These days, competition in the real estate space is so fierce, that it’s not enough to BE an expert in your field – you have to show prospects that you are indeed knowledgeable and can give them added value, beyond what others can give them. While some fear that the rise of the Internet will even...

This one did give me a good laugh ...

We all know by now that having a real estate site is an important part of any realtor’s marketing strategy. An agent website is at least as important as any other marketing material you may create. It enables you to showcase your knowledge and expertise and – with proper optimizing and social med...

I really enjoyed this post!Are you ready for a SUPER tool to add to your SEO toolbox? Take a look at the Wonder Wheel.What is it? Wonder Wheel, right there hidden on Google search results page, is great and easy to use VISUAL Search Engine Optimization tool. The Wonder Wheel shows your search res...

What are meta tags? They are information inserted into the "html" area of your web pages and are not seen by those viewing your pages in browsers. Instead, meta tags are used to communicate information that a human visitor may not be concerned with. Meta tags, for example, can tell a search engin...

SEO, or search engine optimization, is important for any website, and this is true for real estate websites as well. Essentially, SEO helps to make sure that your website will be found on the Internet. Optimizing your web site itself, or on-page optimization, is just part of your efforts to build...

Check out this great publicity generated by fantastic agent: Laura Reedy Stukel. She wrote a Press Release and it got picked up by the Chicago Tribune. Way to go Laura!!! It talks about green marketing and how she uses online tools to promote her listings ... Very impressive stuff! Have you tried...

It’s amazing how everyone is online these days, isn’t it? It seems like it was just yesterday when marketing folks still felt that a website is no more than “nice to have,” but when we think about it, that was back in the early nineties! Now everyone realizes that a website is an absolute must fo...

Social media marketing is essentially word of mouth marketing, but it is done on a much bigger scale thanks to the Internet. The idea of social media is that you simply talk with people – you reach out and network and have discussions just as you would have in a real life business function. The f...