brea brokers preferred home brokers: Home Pricing or Positioning for Today's Market
- 10/17/18 02:54 PM
For home sellers...when it comes to pricing your home for sale... When it comes to marketing a home most recently home sellers and their agents have used local sales and curently active listings in the immediate/general area as guidelines on pricing. However it’s also critical you have an understanding of the current local "competition". Notice I didn’t say comps/comparables which we often refer to. Instead meaning not only those that have actually SOLD/CLOSED it’s also about the ACTIVE homes now for sale. Yet unless your market is currently moving up, the prices on ACTIVE listings/homes for sale, may not be ACTIVE at all. Remember those have … (16 comments)
84 (almost idential to one year ago) re-sale homes were for sale,as compared to 71/65/67/61/52/61/53/50/59/56/67/81 respectively for the past few months. 24 pending sales & back-ups, about the same for the past few months compared to 25/21/28/42/33/20/23/18/15/24/20 in prior months. 15 homes closed in May down considerably from last two months and compared to 27/28/19/19/17/29/33/23/20/22/15/24/29 respectively in the prior 12 months. Average selling price in Brea was $544,200 for 2182 square feet, $243.05 (up … (16 comments)
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Lynda Eisenmann
Broker-Owner,CRS,CDPE,GRI,SRES, Brea,CA, Orange Co
For home sellers...when it comes to pricing your home for sale... 
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