the what behind your business: Have you paused to consider the 'What?' behind your business? - 03/12/19 10:07 AM
Have you paused to consider the 'What?' behind your business?
 
When I made the decision to join the gym, I walked in on day one wearing my new sneakers, new t-shirt, and absolutely no clue what to do next. 
 
I quickly realized that I first had to clearly identify my 'what?' 

 
 
Step One - The What?
 
Gym-goers are motivated to go to the gym for a multitude of reasons (physical fitness, building muscle, toning, strengthening, diversion from sedentary routine, weight loss, combating fatigue, overall health, etc.)  What is my specific goal?
Once the specific  'What?' behind the decision to go to the gym has … (7 comments)