Mark Boyd's (markboyd) Blog

Customer service is the most thankless work around.  Whenever something is wrong, you're ALWAYS notified...sometimes not very nicely.  Whenever things are right, "Thank you's" are more rare because if things are right then that's how it is supposed to be.  It's your personality and how you treat ...

Some years back - mid 80's, I think - Aerosmith had a song called "Let the Music Do the Talking." Originally recorded by The Joe Perry Project, in case you're a music trivia loon like me. Anyway, the point of the song is to ignore hype and let the music speak for itself. The same sentiment can b...

Okay, I just KNOW you’ve heard of Formula 409, the spray cleaner that has seemingly been around forever (mid-1960′s to be exact).   There’s a valuable lesson in trial and error to be learned from Formula 409 that we can all carry into the new year with regard to our respective marketing efforts....