Ben Landers's (marylandseo) Blog

Seth Godin wrote a blog post called, Ashamed to not know" and it is bound to be an instant classic. The concept is simple - things change when we're embarrassed about it. It's embarrasing to sit outside your office smoking a cigarette. As a result, fewer people smoke cigarettes. As a society, we'...

If you ask Google if an SEO company can guarantee you a top organic ranking, they'll tell you that the answer is, "no." A lot of realtors wonder why SEO companies can't guarantee them a top spot. Let me shed a little light on the situation. It's difficult to guarantee that over which you have lim...

If you'd like to get more business from the web in 2012, you need to start thinking of yourself as an online real estate developer.  Each website and social media profile is like a separate piece of property within an enormous neighborhood. Your prospective clients are like trick-or-treaters. If ...

In the past, if you wanted to put your name in front of a truly massive audience, you had to pay someone big bucks. TV, radio and print networks controlled access to their audiences and there weren't many to choose from (for audiences or advertisers). Today, this is no longer the case. The media ...

What would you pay to get a new qualified visitor to your website?  How much should you be willing to pay? How much can you afford to pay? Do you really even know? If you've never asked - and answered - these questions, there's a high probability that you're wasting precious marketing dollars or ...

At this point, most of you are probably familiar with the concept of Search Engine Optimization (SEO). SEO is the process of adjusting your website's code, site structure, on-site content and off-page factors to make it easier for search engines like Google, Yahoo and Bing to find, read, index an...