customer service: Rules for a Changing Game - The Rules of Social Media for Real Estate - 04/30/09 07:40 AM
The Humanizing of the Social Web for Business 4-29-09 - Dollinger
The Humanizing of the Social Web for Business 4-29-09 - Dollinger Matt Dollinger
" In this presentation that I did for the Chicago Sparkt event (www.sparkt.org) I touched the "Rules for a Changing Game" for real estate and business in general. With the emergence of Social Media into the business world we are moving from a "why" to a "how" strategy for this new technology. In this presentation I talk about what is NOT going to happen in business, and more importantly what innovative and successful companies are … (2 comments)

customer service: The Best Video to Watch to Understand the Changing Industry - 02/10/09 03:12 AM
Take a look at this video. This is produced by www.BringTheLoveBack.com and is probably one of the greatest insights into Advertising and Consumers available. Inspiration, anyone? The trailerby geertdesager Please share your thoughts at www.TheYouFactor.com or join our Facebook group for The Real Estate Trusted Advisors here http://www.facebook.com/home.php?#/group.php?gid=40731831691. Matt Dollinger
www.TheYouFactor.com … (0 comments)

customer service: Do You Deserve Customer Loyalty? Ask Yourself Why... - 01/22/09 03:02 PM
So I picked up on an interesting thread on Twitter today by Nick Bostic over at Agent Genius.  He had written a very interesting post on Loyalty that I ended up commenting (ok... ranting) on, but it really made me think and do some serious Soul Searching.
Read the Full Post Here
The post wasn't overly eloquent... well written... or one of Nick's best (No offense, I think he's a great blogger and really enjoy reading his columns over at Agent Genius) but something about it really stood out and made me think.  And most of all, it made me ask … (9 comments)

customer service: Re-Post: What The Housing Stimulus Bill Means to You (FAQ, Tax Refunds, and More) - 07/31/08 04:05 PM
So I posted this earlier today, but only a couple of people looked at it... I think it got lost in the mid-day noise that is Active Rain sometimes.
I am posting it again, because this is one of the most important things to happen in our industry for quite a long time... and one of the most positive.  What does President Bush passing this bill actually mean to you and your clients? (an abbreviation)
* GSE Reform – including a strong independent regulator, and permanent conforming loan limits up to the greater of $417,000 or 115% local area median home … (5 comments)

customer service: Make Sense of H.R. 3221 - The Housing Stimulus Bill - GREAT INFO - 07/31/08 10:30 AM
Just thought that I would share a link to help everyone make sense of  H.R. 3221 - The Housing Stimulus Bill.  This is a direct link to the NAR page that gives a complete overview of the bill, what it means to YOU, what it means to YOUR CLIENTS, Foreclosures, and more.  
This is great information for you to be able to pass onto your clients, and something that all of us should know backwards and forewards.
Matt Dollinger
@properties.
(1 comments)

customer service: Guaranteed Way to Impress Recent Clients in 5 Minutes! Testimonial Gathering - 07/28/08 07:57 AM
I'm going to make this short and sweet.  Everyone needs a testimonial from a recent client.  Why?
Makes you feel good. Excellent marketing from a 3rd party. 3.  Makes you feel good. Your clients think you really care. So, you want a testimonial?  Here's how you get one in less than 5 minutes...
Go Here to my Testimonial Letter Copy this into an email or Word .doc Customize to your liking (don't forget your name and signature!) Email or print and sign --> place self addressed & stamped letter inside if mailing Comment on this post... That's it.  I would even … (19 comments)

customer service: The Most Fantastic Local Real Estate Statistics Available HERE! - 07/25/08 04:56 PM

 
So I’ve already said that I’m a numbers junkie.
Stats, trends and all of those numbers that horrify some people make me giddy with excitement. A number of months ago we at @properties released our 2007 Market Report based on micro-neighborhood findings here in the Chicago area. I talked extensively about our findings and what it takes to make a GREAT market report in a post I wrote here at TheYouFactor.com as well as in a post called A Great Market Report for the Institute of Luxury Home Marketing.
 
But… maybe you don’t have a killer IT department … (7 comments)

customer service: CONTRIBUTE HERE - What do YOU want from Active Rain? - 07/23/08 03:45 PM
So  I've been blogging on Active Rain for a couple of months now and am proud to have accomplished the following:
Blog Posts:  24
Comments Made:  64
Comments Received: 204
Rank in Illinois:  166
Rank in Cook County:  56
Rank in Chicago:  35
Subscriptions:  59
Featured Posts: 1
 
I have learned the ins and outs of Active Rain.  I feel that I have made some friends and found some people that I totally respect in the industry.  I have shared my thoughts, my research, my programs and my insight free to the community in a difficult time for Realtos.  I … (14 comments)

customer service: Proactive Step #1 of - 10 Things for Struggling Realtors to do Right Now! - 06/18/08 05:24 PM

Proactive Step #1 - Know your Numbers Cold
Thanks to everyone for all of your comments on the initial post "10 Easy Things for Struggling Realtors to do Right Now".  Due to a number of questions and requests I would like to take this opportunity to go through exactly what I have taught my agents to do to know their numbers cold.
Part of this is not only knowing YOUR numbers, but also know the numbers that the PUBLIC may be quoting or using.  This allows you to not only know WHY they may be coming up with these numbers, … (12 comments)

customer service: How To: Understand Your Clients and Create Raving Fans in 1 Hour - 06/16/08 10:31 AM
So, what do you actually KNOW about your clients and referral sources? You probably know the following demographic information: 1. Where they live. 2. What they do for a living. 3. What their general income looks like. 4. Their race, sex, and family status. 5. Possibly their educational level.
But the question becomes, "Does this truly make them people, or are these just demographic factors that we often draw assumptions from?" I think this is a huge difference between knowing your clients' Demographics and their Psychographics... and I believe that the Psychographics are what we really need to know.
(11 comments)

customer service: The Starbucks Experience - Bringing "The Third Place" into Focus - 06/10/08 09:48 AM
So I was sitting in Starbucks this morning across the street from one of our offices, meeting with a couple of agents. In between meetings I approached the manager (Kelly) to see if she might have a couple of minutes to talk. I told her that I was interested in finding out about the culture, mentality and training program that Starbucks implemented, and she was happy to talk about it. The reason I chose Starbucks, was because it has always stood out in my mind as one of those "Experience Entrepreneurs"... highly talked about in Joseph Michelli's book "The Starbucks Experience". … (0 comments)

customer service: 180 Ways to Justify Your Commission with Consumers - 06/07/08 04:28 AM
I think that one of the most common questions that a Real Estate agent gets from their client has to do with justifying your commission. As the video, "I am not a Lead" from 1000Watt Consulting states, "I'm happy to pay 6%. Just tell me what I get." Well, thanks to a friend I met on ActiveRain, now you have a (very) thorough list to justify your commission. Connie Olson, a Realtor with Realty World in Orange Park, Florida has put together this INCREDIBLE list entitled, "The REALTOR®’S Critical Role in the Real Estate Transaction". These over 180 points outline everything … (7 comments)

 

Matt Dollinger

Chicago, IL

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@properties

Office: (312) 506-0236



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