The You Factor - The Business of Real Estate 2.0

Education & Training - @properties
A practice-based look at branding, social media, marketing, technology, and Web 2.0 focusing on its successful integration into your business.
Yesterday, I had the pleasure of speaking to the Chicagoland Women's Council of RealtorsR on the power of Social Media in the marketplace. Originally titled, "Social Media - Do you Twitter?" I took a little creative liberty on myself and expaned the topic. My thought behind not sticking to the i...
Because many of the leading online real estate sites have opted to source listings directly from brokers, rather than becoming brokers themselves and displaying listings via IDX, there are many gaps in the inventory they display. Consumers are either unaware of this issue, and make life-changing ...
Take a look at this video. This is produced by and is probably one of the greatest insights into Advertising and Consumers available. Inspiration, anyone? The trailerby geertdesager Please share your thoughts at or join our Facebook group for The Real...
So I picked up on an interesting thread on Twitter today by Nick Bostic over at Agent Genius.  He had written a very interesting post on Loyalty that I ended up commenting (ok... ranting) on, but it really made me think and do some serious Soul Searching. Read the Full Post Here The post wasn't o...
Today Kris Berg over at posted a great entry to their blog entitled, "Countering real estate information overload".  Kris writes a great blog on San Diego housing and is a columnist for Inman News.  This column really made me revisit something that we often times forget in this age of i...
So I've been playing around with a number of free online hosting sites as of late. Since we in Chicago have the ability to access some of the most complete and up-to-date real estate statistics via Agent Metrics by Terradatum, it's really come down to a couple of things. Is the site professional ...
 My name is Matt Dollinger, and I would like to invite those of you that feel you would like to be part of what I describe below. I am a real estate Performance Coach with @properties in Chicago, IL. My job, along with my associate, is to assist our agents to become “The Future of Real Estate Age...
Big shout out to Joel Burslem from FOREM for sending out a Tweet the other day discussing Google Labs' new process for sending text messages from your Gmail account. The full "How To" can be found on the Google Labs Official Gmail Blog here , but it's easy enough. I even put together a quick vide...
Everyone wants to talk about video. In fact, if you're an Inman Member, I would suggest going over there and checking out the PDF slideshow put together by Kelly Roark, Scripps Network Interactive at Real Estate Connect in San Francisco on July 24, 2008 entitled 25 Great uses for Video in Real Es...
So I posted this earlier today, but only a couple of people looked at it... I think it got lost in the mid-day noise that is Active Rain sometimes. I am posting it again, because this is one of the most important things to happen in our industry for quite a long time... and one of the most positi...

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