era real estate: Buyer Brokerage in the Metro NY Area
- 05/13/09 02:18 AM
I am born and raised in New York. I grew up in the real estate business. I know the ins and outs. I love that we have attorneys in the Metro NY area. I love this because I don't trust that many agents (this is the New Yorker in me) with legalities and finance. I'm happy we finally are making the people in the mortgage industry get their licenses (this took way too long to occur). I love the hustle and bustle of New York. As a Director for the local board, Long Island Board of Realtors, I had to take … (5 comments)
era real estate: Should Real Estate Agents Be Loan Officers???
- 03/30/09 08:01 AM
I view ActiveRain as another forum. So, I beg to answer the question: Should real estate agents also be loan officers??? A case could be said for pros and cons, but I want to know what the general public feels. Personally, I believe that it is a conflict of interest. I don't see how an agent can truly represent the interest of either the seller or the buyer of they are trying to do the loan at the same time. My company's policy is that my agents are not permitted to do real estate sales and do the loan. I would rather my agents … (21 comments)
era real estate: Short Sale Scam
- 03/24/09 07:41 AM
Over the weekend, one of my agents asked me to speak with a client. Apparently we had listed the client's home, but it was taken off the market because the client's niece was going to help her and she would be able to keep the house. This client was in a short sale situation, and my agent was going to help her in selling the house, but if the homeowner found a way to stay in the house, who are we to interfere? We want sellers to be able to stay in their house. A sale should happen if you want … (5 comments)
era real estate: The Art of Negotiation
- 03/19/09 03:32 AM
Negotiation is definitely an art form. For many years, during the abnormal market of 2002 through the beginning of 2006, many agents were simply order takers. They would go to a potential listing, list it at what the homeowner would like, charge what the hoomeowner said to, and sold it. Many of the agents that were order takers during that market are still order takers in today's market. They are the agents with over-priced listings that are offering a low commission to cooperating brokers. To be successful in this business, you MUST negotiate. Things to keep in mind when negotiating: 1) … (10 comments)
era real estate: Coaching is Important to Success
- 03/18/09 02:59 AM
As I write this, I am at one of my branches awaiting to meet with an agent that will be starting with our office within the next few days. One of the biggest reasons agents choose to work with our office is because we have phenomenal training programs. But, I go the step further and offer the agents coaching. Unfortunately, not all of the agents within my company take advantage of the one-on-one training. But, you can see the difference in production from those that don't. Coaching is extremely important in success. When you are being coached, there are no excuses. … (4 comments)
era real estate: Book Review: How I Built A $2 Billion Dollar Business Using the Golden Rule by Jean Burgdorff
- 03/17/09 02:46 AM
ERA Burgdorff is one of the largest companies in the United States. The company is currently owned by NRT, a subsidiary of Realogy. What is interesting about this company is not only it's volume, but it's beginning. At the ERA Convention, I had the pleasure of going to the President's Circle for the Top 50 companies at ERA. In the room, is literally a who's who of ERA Real Estate. This is one of the meetings I actually enjoy because of the rawness and sincerity in the room and from the speakers. During this meeting, Brenda Casserly, CEO of ERA, mentioned … (3 comments)
I am born and raised in New York. I grew up in the real estate business. I know the ins and outs. I love that we have attorneys in the Metro NY area. I love this because I don't trust that many agents (this is the New Yorker in me) with legalities and finance. I'm happy we finally are making the people in the mortgage industry get their licenses (this took way too long to occur). I love the hustle and bustle of New York.;)
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