holiday: 7 holiday retail stats that influence your social marketing!
- 10/14/15 08:12 AM
October 13th, 2015 Yahoo Holiday Shopping Trends reports that non-holiday businesses see 40 percent of their total sales in the last two months of the year,proving it’s important to plan a campaign that brings a strong finish to the year regardless of holiday tie-in. We’ve known for years that shoppers rely on clear information and cross-channel promotions to make their purchase decisions – in store, on a desktop or on their phone. But here are 7 new stats to help marketers to focus in on their big holiday campaigns: