Most bloggers can always use a refresher course in how to use links and keywords when blogging. To some, this might seem obvious, but I read a great many blogs where these ideas haven't been put into use. Try the following reminders on utilizing keywords and links to your best advantage: Turn th
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09/29/2010
This is another one of those posts which deals with the obvious. But I've been reminded once again that the obvious to some is not obvious to others. In my most recent post, I wrote about the wisdom of using Google Alerts to track your Web presence, http://activerain.com/blogsview/1886082/why-ar
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09/29/2010
I spent a good part of my day teaching agents about blog marketing and SEO strategies yesterday at the Wisconsin Real Estate Convention (WRA) annual convention yesterday. And each time I offer these classes, I survey attendees about what they're doing to track their Web presence. To my surprise,
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09/29/2010
I'm not trying to split hairs, but I have a problem with the agent who authors a newspaper column in the community where one of my offices is located, based on the premise that he is best qualified to counsel area property owners about what their home is "worth". Professing to know the answer to
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09/25/2010
Since I work in two states, I have broker friends on both sides of the border. And brokers do commisserate from time to time. They compare notes and complain about the slowness of the current real estate market. So it came as little surprise when a broker colleague with another firm called me t
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09/24/2010
Pat Haddad has provided us with some very important information on the subject of real estate agent safety while at work. This information is of significance to males in the real estate industry as well as females. Agents put themselves at risk many times during the course of a year, whether we
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09/22/2010
In today's market, buyers are lurking. They're lurking out there, browsing properties, comparing prices. They won't come out in the open and reveal themselves until they're ready. But make no mistake, they are out there. Yesterday, I received a phone call from a fellow who suits this descriptio
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09/22/2010
Ever had to do a photo shoot inside a home that seems dark inside? In the process of listing and selling second homes and "cabins" in the north country, I've seen dwellings that were rather dark. I love the rich look of wood, but it can work against you when you photograph a home's interior. W
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09/22/2010
Almost everywhere you turn, you hear real estate professionals talking about how their business is slow. There's no denying that many agents are working harder, often with less to show for that hard work. Others lament that the phone just doesn't ring like it did two or three years ago. A slowdo
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09/22/2010
Some listing presentations go better than others. I happen to believe that preparation is key to success. Yesterday, I spent much of the afternoon assembling material for a presentation to a couple of sellers. Both of the sellers are either current or former real estate licensees in another sta
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09/21/2010
