investment in preparing for market: Matters of the Art - Staging with the End in Mind - 02/28/17 03:57 AM
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The whole point of home staging is to increase value perception for the asking price, so a buyer will happily pay that asking price. This is achieved with skillful inventory selection, and art is definitely an important part of our in-house inventory.
Matchy-matchy" is a dirty word in design. Instead, we talk about "flow." To get a property we are staging to have this magical concept of flow, you need it to be cohesive. Well designed. Attractive.
That's fairly easy. Just repeat the color scheme in varying amounts. But to really know what you are doing, color used judiciously … (0 comments)

investment in preparing for market: Don't 'SAVE MONEY' - hire a PROFESSIONAL! - 07/10/10 12:40 PM
I'm sure you've all heard it before - staging is so easy, it's just adding furniture... I can stage the home myself, I know real estate! etc etc etc.... there are many many excuses agents give for either not staging or not hiring a professional.  This little blog is about an ex-client who decided that we made staging look so easy that they didn't need us anymore. 
This of course was after we had successfully staged and sold several of her listings - the last one with multiple offers.....
I had not even realized that she was staging her own listings … (16 comments)

 
Melissa Marro, Jacksonville Real Estate and Home Staging (Keller Williams First Coast Realty - The Marro Team)

Melissa Marro

Jacksonville Real Estate and Home Staging

Orange Park, FL

More about me…

Keller Williams First Coast Realty - The Marro Team

Address: 2170 Park Ave, Orange Park, Florida, 32073

Office: (904) 466-2093

Fax: (888) 262-4112

Author Bio: Melissa Marro, Home Staging Industry leader, Realtor, and entrepreneur offers a unique perspective on New Home Construction, Resale Residential Real Estate, and Home Staging



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