mortgage: How to Break Through Your Writer’s Block - 03/14/18 03:32 PM
Creating a blog with regularly posted content is a struggle that anyone doing virtual marketing faces day after day. Blogs give you a great opportunity to share content, demonstrate expertise, market your services, and draw people to your website. However, we all hit those roadblocks occasionally when coming up with that next piece of quality content seems like an impossible task. Below are 6 helpful ideas to get your blog back up and running!
1. List the Most Helpful Apps or Websites for People Looking to Buy or Sell Their HomeA nice way to get the ball rolling on new and relevant … (7 comments)

mortgage: With Redfin Set to Enter Lending, What Does it Mean for the Industry? - 05/16/17 03:05 PM
As I write this post, Redfin is entering the mortgage-banking business.  Their goal is to completely digitize the home buying process by offering an end-to-end service that starts with searching for homes and ends with lending.  So what does this mean, if anything, for your business and the industry as a whole?
 
Redfin says it wants to “streamline” the process to lower costs and time and provide a better overall experience for the customer.  Their vision: A buyer finds the property they would like to purchase on the Redfin website, and when they get to the finish line, not find any hiccups … (4 comments)

mortgage: Loan Officers among '10 happiest professions' - 04/13/15 06:23 AM
Sure, there are certainly many people who have a tough time being successful in the mortgage industry, and many Loan Officers have received a bad rap in recent years, but for the most part that doesn't seem to matter...
According to a recent study by CareerBliss.com, Loan Officers have one of the most satisfying professions in the country.
The study consisted of analyzing data from more than 25,000 responses from CareerBliss website users, who were asked to rate their job satisfaction on a scale of one to five in seven categories.
Those categories were:
Who they work under Colleagues The amount of support they receive … (2 comments)

mortgage: Mixed Signals: Is the Housing Market Recovering or Not? - 04/16/13 08:34 AM

You have likely heard all kinds of reports recently talking about how the housing market has been showing great signs of recovery, however economists are struggling to agree on where exactly we are at in the recovery process.
The market has been tough to read the past few years. While there is still not an overall consensus on where exactly it stands, most analysts agree that the recovery process has indeed begun.
Regardless, there are various mixed signals that are leaving many people scratching their heads.
Click to learn how to dominate your lending market and connect with more Realtors.
 Some of the positive signals … (4 comments)

mortgage: Home Sales Increase as Bernanke's Low Rates Gain Traction - 07/03/12 06:26 AM
A recent article on Bloomberg News illustrates how Buyers are taking advantage of low interest rates to purchase new homes or refinance their mortgages.
According to the article, sales of existing homes were up 9.6 percent in May compared to a year ago, with 4.6 million homes changing hands at a seasonally adjusted annual rate. This also includes a 15 percent rise in contracts to buy existing homes, indicating that the market will continue to improve.
The data suggests how Fed Chairman Ben Bernanke’s low interest-rate policy is likely beginning to finally save the housing market from a six-year decline and providing a … (0 comments)

mortgage: Mortgage Tech Summit - Denver, CO, June 7 & 8 - 06/01/12 06:12 AM

We are excited to announce that we will be showcased at the MoreLoans4U Loan Officer mortgage marketing solution at the upcoming Mortgage Tech Summit in Denver, Colorado!
As one of our valued readers, you can register for this event and receive a 10% discount by using the code at the bottom of this article!
Taking place on June 7th & 8th, the Mortgage Tech Summit focuses on peer to peer inspiration and consists of passionate professionals gathering to discuss mortgage origination and its intersection with technology.
Mortgage marketing professionals will be able to learn innovative workflow strategies for their business and hear clever ideas … (0 comments)

mortgage: Perceptions of what Loan Officers actually do? - 04/02/12 04:57 AM
If you haven’t seen the latest trend in Internet “memes” (typically a picture or image that humorously represents everyday situations), they consist of how people view your occupation versus how you view your occupation. At MoreLoans4U we wanted to contribute to the fun with our depiction of how people view Loan Officers versus how Loan Officers view themselves.
Do you ever feel like this?

 
(5 comments)

mortgage: Home Mortgages Surge More Than 20% - 01/18/12 08:58 AM
According to an article today on Reuters, applications for home mortgages have surged more than 20% as a result of low mortgage rates.
According to the Mortgage Bankers Association, the low rates haved fueled a huge increase in both refinancing and home purchase demand, causing a 23.1 percent increase in mortgage application activity in the week ending January 13th.
That number breaks down into a 26.4 percent increase in refinancing applications, and a 10.3 percent rise in loan requests for home purchases.
Michael Fratantoni, MBA's vice president of research and economics, stated that, "With mortgage rates reaching new lows, refinance volume … (0 comments)

mortgage: Mortgage Marketing Directly to Buyers Through Website Banner Ads - 01/05/12 08:59 AM
While all mortgage marketing professionals realize the major importance of building quality relationships with Realtors, many don't make much effort to market themselves directly to the buyer's market.
Our new and improved banner ad campaigns make it easy for Loan Officers to reach buyers with their mortgage marketing efforts, while still building relationships with Realtors at the same time!
Our single property sites allow Loan Officers and Lenders to choose from our library of banner ad images and/or upload their own custom images.
Click here for more information on how our mortgage marketing banner ads will get YOUR message directly in … (2 comments)

mortgage: New Feature: Mortgage Marketing How-To Guides and Best Practices - 12/29/11 05:19 AM
The MoreLoans4U mortgage marketing solution now includes a new and improved “How-To” section for Loan Officers. This includes user guides that help you quickly get started and become acquainted with the key features of the MoreLoans4U system, and how to market to Agents and FSBOs.
Now you can get up and running with minimal effort, allowing you a faster turnaround time.
The new and improved How-To section includes overview movies, on-demand training movies, downloadable presentations and marketing materials, and in-depth information on best practices in mortgage marketing.
Visit the MoreLoans4U Mortgage Marketing blog to learn about all the newest features and … (0 comments)

mortgage: 5 Housing Market Predictions for Mortgage Marketing in 2012 - 12/22/11 04:06 AM
As the year comes to a close, Real Estate and Mortgage Marketing professionals are likely still trying to settle their stomachs after the up-and-down roller coaster ride that was the 2011 housing market. Many are left wondering what 2012 will bring, and how to best prepare for it.
According to a recent article on worldpropertychannel.com, Freddie Mac Chief Economist predicts that both the U.S. economy and housing market will gain some ground.
“While the headwinds remain strong going into 2012, there are indications the economy and the housing market are gaining ground, albeit slowly,” says Nothaft.
He has even gone a … (6 comments)

mortgage: Would you Rather Build Relationships With Realtors, or Market Directly to Home Buyers? - 12/20/11 07:41 AM
We would love your feedback!
Are you more interested in building quality relationships and connections with Realtors, or do you find it more important to market directly to the purchase market of potential home buyers?
Try putting yourself in the following situation:
You only have a small marketing budget (true eh!) and you only have two choices for marketing - which do you choose?
Please click here to provide us with your feedback. All responses are greatly appreciated. Thank you!
(0 comments)

mortgage: Increase Your Mortgage Marketing Productivity and Attract Realtors - 12/19/11 08:46 AM
The MoreLoans4U mortgage marketing solution has been updated with a new property import feature! You can now import property data (including photos) of any properties that are listed on your MLS.
A complete property website can be imported and set up as a showcase property website with an integrated slideshow virtual tour in about 40 seconds. Photos and data fields will be imported and correctly set up within the property website.
You can even choose the Listing Agent so that the property website is literally ready to go once the import is complete.
Your benefit: This new feature allows for a … (0 comments)

mortgage: BREAKING NEWS: 6 Former Execs of Fannie Mae and Freddie Mac Charged With Fraud - 12/16/11 06:31 AM
Today (Friday, Dec. 16th) the Securites and Exchange Commission charged six former executives of Fannie Mae and Freddie Mac with securities fraud on Friday for misrepresenting their holdings of high-risk mortgage loans.
Click here to read the full story.
What are your reactions to this story?
(0 comments)

mortgage: Is Email Still a Viable Mortgage Marketing Technique? - 12/13/11 08:34 AM
As many of you know, mortgage marketing professionals have relied heavily upon email in the past as a means to get their message out to potential Realtors. As you also know, the phrase "social media marketing" is a very common term these days. Social media sites like Facebook, Twitter, and LinkedIn are a great way to connect with people in a real-time environment.
Although social media marketing has eliminated many barriers when it comes to connecting with potential clients, a marketing company has recently released an infographic (click here to view) that illustrates how relevant email campaigns remain in today's mortgage … (2 comments)

mortgage: New and Improved Mobile Websites for Real Estate and Mortgage Marketing - 12/07/11 09:13 AM

 
With more consumers utilizing their mobile phone’s internet search capabilities while on the go, it is imperative that you update your mortgage marketing strategy to make sure your websites are optimized for mobile viewing. Many property sites lack functionality when viewed on a mobile device, and this can cost you potential buyers.  Making sure your website functions across a variety of mobile phone operating systems is a small thing that can result in big rewards.
That's why we have made significant updates to the MoreLoans4U automatically generated mobile single property sites!
In addition to our already beautifully designed mobile … (3 comments)

mortgage: Using QR Codes to Market Property Listings and Capture Leads - 12/06/11 05:29 AM
 
 
Many Real Estate professionals have already been utilizing QR codes in their property marketing strategies for awhile, and have seen some great results. QR Codes are essentially funny looking barcodes that can be scanned using a free downloadable application on your smartphone. Upon scanning the QR code, the user is taken to a variety of destinations.
For Real Estate professionals, it is a good idea to post QR codes on all of your offline marketing material including flyers, sign riders, etc. When someone scans your QR code they will then be taken to the mobile version of your listings … (3 comments)

mortgage: Complete system for Loan Officers to market DIRECTLY to Buyers and get MORE Realtors - 12/05/11 04:12 AM
The MoreLoans4U Mortgage Marketing system helps you present YOUR marketing messages on EVERY property website created with the MoreLoans4U property co-marketing program.It's easy to use property marketing as a method to market yourself DIRECT to Buyers (and of course also become the Realtors marketing hero).You can now provide any number of Real Estate Agents with a complete real estate marketing system (property marketing, single property websites and more) that helps to automate their real estate marketing.Realtors love the exceptional and unique way that their listings get showcase treatment. MoreLoans4U is provided by Single Property Sites Inc. - we been around since … (0 comments)

 
Paul Eastwood (More Loans 4U)

Paul Eastwood

Denver, CO

More about me…

More Loans 4U

Address: Denver, CO

Office: 877.333.2921

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MoreLoans4U Mortgage Marketing System:

Mortgage Marketing tools for Loan Officers.

Connect with REALTORS!
Mortgage Marketing Program puts YOU in control, and helps build relationships

Win More Loans!
Co-marketing each property puts you in front of a massive audience of buyers.

Free Trial!

Co-marketing each property puts you directly in front of a massive audience of buyers. Your mortgage banner-ads and sponsorship prominently present your financing messages to the buyer market. Market the Home ... and generate more Mortgage Leads.

Provide Real Estate Agents (and FSBOs) with a complete Property Marketing solution that automates their Real Estate Marketing. Realtors will love the exceptional way that their listings automatically get showcase treatment making it easy for them to impress their Sellers and win more listings.



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