realtor: Do not visualize achieving a goal
- 01/25/16 12:30 AM
Real Estate Agents, chances are you have come across dozens of books, seminars, and training programs on how to set and achieve goals. So you have probably heard something like this: You must visualize the experience of having achieved your goal. Imagine the good feelings associated with that achievement. Get excited. The more clearly you can “see” yourself crossing the finish line, the more likely you are to do so. This is, perhaps, the most common advice given in the field of goal setting. But is this true? The answer might surprise you. It’s not. In a study conducted at the University of California, a group of students … (0 comments)
This article originally appeared on Inman. Are you familiar with this chain of events? A real estate prospect shows interest in listing his or her home. You diligently pursue the lead with phone calls, a home evaluation and coffee meetings. You do everything right, but in spite of your best efforts, the conversation stalls and fizzles out. What’s a real estate agent to do? You don’t want to pester someone who isn’t ready to make a move, but you also don’t want to fall out of touch. This prospect is eventually going to list the home, and you want to be the real estate agent of choice. Once … (1 comments)
realtor: How real estate agents can become successful
- 01/18/16 03:44 AM
Most real estate agents run around being and feeling busy but miss their goals because of two main reasons: They do not keep tabs on their numbers. They do not stick close to their highest priority (and revenue generating) activities. So how can real estate agents become successful? Agents, make this the year you far surpass your goals and expectations by identifying them and consistently tracking and analysing your numbers. It’s a little like working a mathematical equation backwards. How can real estate agents become successful? Get out a notebook or piece of paper. Now, start with your goal: How much do you want … (0 comments)
realtor: 7 affordable marketing strategies you need
- 01/14/16 01:12 AM
This post was originally published on Inman. Whew. Where did the time go? The new year is here, and it is time for a fresh start to all of your real estate marketing initiatives. There is no doubt you want this year to be even better than last year. Kick off 2016 with a good start so you can generate more referrals and repeat clients. Luckily, it can be done. With a systematic and strategic approach and some out-of-the-box ideas, you can jumpstart your marketing success. Here are 7 affordable marketing strategies you need to succeed in 2016: 1. Pick five of your best clients to reach … (33 comments)
realtor: How REALTORS® Can Manage Their Time During the Holidays
- 12/18/15 02:14 AM
This is a great post. As a REALTOR®, do you ever feel like you’re jogging on a treadmill with no chance to catch your breath? If we’re right, that’s probably how you feel during the spring and summer, but not so much during the winter. This time of year, you may be struggling to continue generating leads. With that in mind, it’s important to make some adjustments to your time management strategies between summer and winter. You need to make some changes if you want business to pick up during the holidays. Use these tips as a guide to better manage … (2 comments)
realtor: How to get Client Testimonials
- 12/15/15 02:07 AM
Active Rainers, testimonials accomplish two important things in Referral & Repeat Marketing. First, testimonials tell prospects and colleagues that you have a reputation for building long lasting, solid relationships with clients. Second, testimonials make all your marketing communications and presentations more believable. Lets face it. Clients expect you to be at least a little bit biased when talking about yourself. But they will trust their fellow home buyers and sellers to tell it like it is. However, many agents find it difficult to ask for a testimonial. “I do not want to make my clients feel uncomfortable,“ many say. So how do you ask for a testimonial without putting … (14 comments)
realtor: “House on coroner” - Eye-popping MLS Bloopers!
- 12/14/15 03:07 AM
These bloopers are too funny. We offer the Referral Marketing System, which includes: direct mail, email newsletters, website, and the best real estate CRM that will help you manage your entire real estate business. Contact us today to find out more and get the first month free: http://www.morrismarketinggroup.com/the-referral-marketing-system/special-offer/
Oh, yes, it’s blooper day, and I found some eye-popping gaffes on the MLS this week! I think I finally figured out why we consistently see such errors – agents are letting their pets write their listing remarks. On the other hand, I suspect that my dog can spell better than some of these culprits, so I may … (4 comments)
realtor: How to deal with an upset Client or Prospect
- 12/13/15 11:15 PM
A new client thinks you are not doing enough to sell his home... A prospect is irate because you have not returned a phone call fast enough... A past client is offended because you have not been in touch with her for a while. No matter how carefully you manage your prospect and client relationships, there are bound to be times when someone gets upset. It happens. How do you deal with an upset Client or Prospect? It is very important that you not allow yourself to get drawn in emotionally and become upset. Two angry people rarely accomplish much. Instead, use the following tips to … (14 comments)
realtor: 3 email newsletter topics to hook prospects
- 12/10/15 12:03 AM
Direct mail is an effective marketing tactic for agents. So are email newsletters. If you want your real estate marketing to be as successful as possible, you should be doing both. In fact, 51% of people prefer companies that use a combination of direct mail and email when communicating with them, according to a recent study commissioned by Canada Post. Direct mail is the perfect tactic for reaching past clients. It’s an excellent tool to help ensure that they will keep you top-of-mind when it comes to their next real estate transaction or for referrals. Email newsletters are perfect for prospects that you are hoping … (2 comments)
Real estate agents, looking for Social Media marketing solution? We offer a complete marketing system that includes social media marketing and blogs. Contact us today and get the first month free: http://www.morrismarketinggroup.com/the-referral-marketing-system/special-offer/ I'm stepping outside the blogging arena a little bit today, but we all use social media for business right? We all want people to find us via our social media if they are using Google right? And I'm here to tell you that terms that I found people typing and finding my site I've now moved toward dominating the first … (0 comments)
realtor: Americans are planning to give back more in 2015
- 12/08/15 02:40 AM
When I read this post, I couldn't help but wonder, 'How are we all going to give back more to our communities this year'? I look forward to reading your responses. With a better economy and more jobs, people tend to do more and want to pitch in help the poor and needed.
According to a survey conducted and compiled as Well Being Index which breaks down age group, 71% employees plan to "give back" in someway.
More than half donate money or goods to a charitable organization while less than 20% plan to physically volunteer to help at events. … (0 comments)
realtor: How to qualify past clients for Referral Marketing
- 12/07/15 10:51 PM
It is natural to want to include every client you have ever worked with in your Referral Marketing database, but this is not a good idea. Why? There are some clients who – for whatever reason – will never use your services again nor refer business to you. So why waste time and money marketing to them? Instead, the only names that should be in your database are those who are, or could potentially become, loyal to you.
How do you qualify past clients for Referral Marketing? Its easy, just ask yourself a few simple questions: “Did the previous transaction come to a … (2 comments)
realtor: 6 real estate blogs you should follow
- 12/01/15 01:40 AM
The following post was originally published by our sister company, IXACT Contact. The real estate industry is constantly changing, now add to that the fact that the marketing industry is also varying day-to-day. So how can you stay on top of all of the changes so your real estate marketing can be as effective as possible? We have compiled a list of 6 real estate blogs you should be following for the latest industry news, tips and trends. Many of these blogs have an eNewsletter signup so you can get their latest posts emailed directly to you. If you want to stay on top of … (12 comments)
realtor: Grow your real estate business with Referral Marketing
- 11/30/15 03:35 AM
According to a 2014 report from the National Association of Realtors, the typical REALTOR® earned 21% of their business from repeat clients and customers, and 21% through referrals from past clients and customers. That’s almost half of their business generated through referrals and repeat clients. This is why it is so important to take advantage of referral marketing Start by narrowing your marketing focus from a mass audience to a highly targeted one – your past clients – you will immediately realize a number of benefits. Here is why you should grow your real estate business with Referral Marketing: 1. Higher productivity The more targeted your … (7 comments)
realtor: Break the real estate marketing mold
- 11/23/15 02:11 AM
We are sharing a blog post that was originally published by our sister company IXACT Contact. Dr. Seuss once said, “Why fit in when you were born to stand out?” And this heartwarming advice certainly applies to real estate agents! In a sea of REALTORS® all working to get the next listing, catching your prospect’s eye can be a challenge. Let’s explore some tried and true methods for standing out from the crowd as a Realtor and getting more attention from prospects. You know that there are other real estate professionals working in your city or town, and that’s ok! Every person has a different … (4 comments)
realtor: The Way You Present Your Home For Sale Could Justify A Price Reduction
- 11/20/15 06:03 AM
Presentation in everything you do from your marketing material to the way a home shows can make a huge difference. Use the right material and see the gains, use the wrong material and you will not be successful! Trust us with your marketing material and you will get more referrals, sales, and leads today! Here are testimonials from successful realtors who are using The Referral Marketing System: http://www.morrismarketinggroup.com/category/testimonials/ Contact us and get the first month free: http://www.morrismarketinggroup.com/the-referral-marketing-system/special-offer/ When listing your home for sale, it's important to understand that price is determined by your local market. The most you will receive for your house is the price that … (2 comments)
realtor: Why is it hard to stand out? How REALTORS Can Break the Mold
- 11/20/15 04:03 AM
Real estate agents are you looking to break the mold? If you are looking for a fresh new approach to your marketing strategy contact us today to find out more about The Referral Marketing System, and get the first month for free: http://www.morrismarketinggroup.com/the-referral-marketing-system/special-offer/ Dr. Seuss once said, “Why fit in when you were born to stand out?” And this heartwarming advice certainly applies to real estate agents! In a sea of REALTORS all working to get the next listing, catching your prospect’s eye can be a challenge. Let’s explore some tried and true methods for standing out from the crowd as a Realtor and … (0 comments)
realtor: Realtors here is why you should continue to blog
- 11/18/15 01:12 AM
Today’s post was inspired by a question posed by a realtor on Active Rain, is Blogging Dead? Here are some reasons as to why your blogs are not getting as many views as they used to and how to overcome these issues: Issue: Competition. More and more real estate agents are blogging today, therefore there is increased and unprecedented competition in real estate blogging.Solution: Realtors, you have to blog even more and provide more relevant and informational content in order for your posts to rank higher. If you want help with writing your blog, The Referral Marketing System offers blog posts your prospects would be interested in reading, thus making … (7 comments)
realtor: Realtors here is how to qualify Website Leads Easily
- 11/16/15 04:21 AM
Real estate agents, you have a website, which hopefully generates potential leads for you. However, not all these leads are of high quality. In fact, a significant portion may only have a casual interest in buying or selling a home – “tire kickers” as automotive salespeople often say. You do not want to waste time following up on poor quality leads. So what is the solution? Add qualifying questions to your website response form. This form is the online information that website visitors provide when they sign up for your free report. For example, let us say you offer a free guide on your website … (4 comments)
realtor: How Realtors Build Loyalty with Social Media Marketing
- 11/15/15 11:54 PM
Many people, including potential prospects and past clients, like to read real estate news and in fact they will look for this information on various websites, and social media channels such as Facebook, Twitter, YouTube, and LinkedIn. But are they finding you there? Or are they finding some other REALTOR®? On these sites, you need great content to attract prospects, and motivate them to learn more about you. If your competitor is showing up in front of your audience with great content, but you are not, there is a chance your competitor will be chosen over you. If you want to build loyalty … (1 comments)
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