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The PrinterBees blog on Active Rain is all about helping Realtors® find the best marketing for the market of the moment. We are honored to serve thousands of real estate agents in their quest for great real estate marketing and hope our contributions on Active Rain inspire those we work with and those who don't work with us yet to soar in their marketing efforts.



You just got a listing – congrats! Now you’re ready to ramp up the marketing. I’m sure you’re thinking of postcards, open houses, and online marketing. But wait – are you missing something?Many Realtors® miss the most important marketing element when it comes to listings – the MLS notes. What doe...
“One of the greatest regrets in life is being what others would want you to be, rather than being yourself.” --Shannon L. AlderPersonality is such a fascinating thing. We all have specific traits that stand out more than others in the way we live our lives. Our values are certainly important, and...
A few years ago, the US Postal Service was spending a lot of energy advertising a service that is absolutely perfect for Realtors®. The service, called Every Door Direct Mail (EDDM), allows you to blanket an entire carrier route with postcards for only 18.3¢ per piece – without a mailing list!Sin...
Lots of Realtors® really don’t like marketing. It’s a necessary evil. It’s confusing, it’s hard, and it’s expensive. In fact, most Realtors® would be happy if they could eliminate marketing from their budget and their business entirely.But what if you thought about it differently? What if, instea...
At Printerbees and the Real Estate Marketing Blog, we do our best to help Realtors® with all kinds of marketing issues find insight and resources.Now, we’re working on a new project based on the specific concerns YOU have. Could you take a moment to answer one or more of the following questions? ...
It’s summer, and that means that most Realtors® are very busy. It’s easy to leave behind your marketing efforts during the summer, especially when you feel you’re overwhelmed with clients as it is. However, the only way to still have clients and active leads in the fall, winter, and spring is to ...
There’s been a long-standing catch phrase in our industry that real estate agents need to “list to last”. That is, if an agent didn’t focus on listings, they wouldn’t last in the industry for very long.Many Realtors® are challenging that idea now, especially with internet marketing increasing exp...
I had lunch with a new real estate agent a few weeks ago, and he was complaining that it was hard to get business from his friends and family. In fact, most people he met saw him as something other than a Realtor® - a member of the neighborhood association, a parent, or a friend.I started realizi...
Did you just lose a big prospect and you’re left wondering why? Or do you feel that your sales could be better, but you’re just not sure what’s holding you back? Real estate is a hard business, no doubt about it. Fortunately, there are some common errors that Realtors® make that sabotage their sa...

Nadine Larder

Real Estate Marketing Expert/PrinterBees Founder
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