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The PrinterBees blog on Active Rain is all about helping Realtors® find the best marketing for the market of the moment. We are honored to serve thousands of real estate agents in their quest for great real estate marketing and hope our contributions on Active Rain inspire those we work with and those who don't work with us yet to soar in their marketing efforts.



As a Realtor®, you’re often required to wear many hats. Between marketing and promotion, generating new leads, showing houses and taking the time to follow up with your clients, sometimes it can feel like your job is never ending.And this is especially true when you’re not managing your time prop...
Email marketing delivers an ROI of 4,300%. You read that correctly. This is surprising to most, but not to those who are doing it correctly.The numbers prove that for every $1 spent, email marketing generates $38 in return-on-investment. This means Email marketing still remains the heavyweight ch...
Selling a home is one thing, but what happens when you’re approached with the opportunity to market and sell an empty plot of land for a client?Is the marketing plan the same as with a regular, properly staged home? Or does land for sale take on a different strategy entirely?Offering land for sal...
The price. It’s the first thing buyers notice, and the last thing sellers worry about before they go to sleep.As a Realtor®, you know that it’s your job to get your client the best price possible. But it’s important to follow the right advice as to how to get there, and set real estate values pro...
Any real estate agent knows that you have to constantly be building and marketing your business if you want to succeed, and one of the best ways to do this in today’s marketing is by creating and distributing real estate flyers.That’s right – hard copy, printed-on-quality-paper, hold-in-your-hand...
Business is always booming when the leads are coming in.But...what happens when the usual lead generation tactics start to dry up?As a real estate agent, you know the importance of finding ways to constantly be generating new real estate leads for your business. Skip out on the lead gen process, ...
Do you think that you need the newest tactics to succeed in real estate? I have some news for you – the “oldies and goodies” like real estate postcards are still popular for a reason. They work!Many of today’s marketers are focusing on online advertising, which means less print materials out ther...
You’ve passed your real estate classes and you’re ready to start making sales... Or are you?Of course you are! You’re armed with an entrepreneurial spirit and hunger to succeed. All you need now is a bit of experience and some solid advice.So here are a few tips to guide you through year one, as ...

Nadine Larder

Real Estate Marketing Expert/PrinterBees Founder
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