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The PrinterBees blog on Active Rain is all about helping Realtors® find the best marketing for the market of the moment. We are honored to serve thousands of real estate agents in their quest for great real estate marketing and hope our contributions on Active Rain inspire those we work with and those who don't work with us yet to soar in their marketing efforts.



Real estate leads slipping through your fingers is one of the most common problems today’s Realtors® face… But it’s also completely avoidable.Not all leads can be harvested the second they pop-up. Sometimes they need to be nurtured, so you can turn their interest into action.So let’s take a look ...
An old school approach is today’s secret way to bring in more real estate leads.Today’s home buyers respond to individual attention and the personal touch in a big way. So, it’s time to get out the good stationary and start writing thank you notes. And lots of them.This might be the least known a...
There’s a reason FSBO (For Sale by Owner) home sales have dropped from 19% to 8% over the last 20 years. It’s often not worth it to sellers.But there are still those stubborn few who think they can save time, money or hassle by selling their own home. It’s your job to show them the many flaws in ...
Google “Your area + Realtor®”... Are you the only one to come up? We didn’t think so. Are you on the first page to come up? If not, we can help.There has never been a bigger need to own your area’s webspace, because there has never been more competition. But the good news is, not everyone knows h...
Not surprisingly, while 84% of Realtors are active on social media, only 55% said they’re comfortable in using social media for business.Being comfortable with how you use social media and properly integrating it with your real estate website starts with building a system and schedule, then seein...
Is your website making you money, or costing you money? The sad truth is too many real estate websites are there because the Realtor® knows they need one, but it actually shows no return on investment.In reality, a well-designed website should be a lead generation machine. It should be one of you...
Want a website that performs better than the other guys' real estate websites? Start by building a better blog than them.The numbers prove that blogging drives success and performance. According to Hubspot: Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI Companie...
Creating a solid real estate marketing plan can be challenging, especially with so many different components to consider.But sometimes, the most effective marketing strategies are the simple ones that we often forget about – like becoming a local expert, for example.What exactly is a local expert...
We don’t have to tell you that generating real estate leads, only to lose them, is a big problem. However, we can tell you how to fix it.The good news is that you’re generating leads, so you’re clearly doing something right. That means your advertising (either online or print form) and your refer...

Nadine Larder

Real Estate Marketing Expert/PrinterBees Founder
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