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The PrinterBees blog on Active Rain is all about helping Realtors® find the best marketing for the market of the moment. We are honored to serve thousands of real estate agents in their quest for great real estate marketing and hope our contributions on Active Rain inspire those we work with and those who don't work with us yet to soar in their marketing efforts.



One of the best marketing resources you have in real estate is the confidence of past clients. Recommendations from friends and family are the most credible form of advertising for consumers around the world.So how do you harness this powerful resource to grow your real estate business? You have ...
Having a farm area is one of the most important parts of real estate marketing. You need to have an area that you focus on where you can become the Realtor® folks think of first.It can be intimidating to choose a farm area, however. There’s never a great neighborhood or area that doesn’t have oth...
As a Realtor®, you know that the fastest way to spruce up a listing and get more offers is to boost curb appeal. Unfortunately, your listing clients may not want to spend dozens of hours in the yard – especially in the hot summer.The good news is that there are quick and easy curb appeal projects...
We talk frequently on this blog about your “marketing mix.” But what exactly does that mean?Simply put, your marketing mix is the group of activities that you do to promote your real estate business and your brand. It’s called a mix because it incorporates a variety of strategies.You may wonder w...
This post may include affiliate links. We never recommend something we don't use and love ourselves!In the last couple of weeks, we’ve talked about different types of social media that can make a big difference in your real estate marketing.As with all marketing, social media marketing is best in...
Of all of the social media sites, Pinterest might be the one Realtors® are least familiar with. While many bloggers use the platform successful to share ideas and gain page views, real estate agents are less sure what to do.The good news is that Pinterest can be a great way to build your business...
We talked earlier this week about how much real estate social media can help your business. There’s nothing like being where people are – physically and online – to help you build your brand and get new clients.When you combine a strong online presence with farming postcards and a great listing m...
Do you ever feel like real estate social media is just a blur of information? You’re not alone – your prospects probably feel the same way!There are millions of social media message posted each day on Facebook alone, much less on other platforms. Fortunately, there are ways to stand out. Try thes...

Nadine Larder

Real Estate Marketing Expert/PrinterBees Founder
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