real estate business cards: Business Card Essentials: Your Photo - 03/06/18 12:05 PM
My friends in the Midwest tell me they’ve started to see robins, so spring is officially around the corner!
Are you ready?
More specifically, are your business cards ready?
During the spring and summer busy season, you’ll be giving out a lot of business cards. You want to make sure that these cards put your best foot forward. And the first place to start is with your photo.
You Do Have a Photo on Your Card, Right?Do you include your photo on your business card? Why or why not?
Here are several reasons we strongly recommend including your headshot on your business card (and other marketing materials):
Sharing … (3 comments)

real estate business cards: How to Create Business Cards Prospect Won’t Toss - 01/13/18 09:30 AM
Do people really use – and keep – business cards anymore?
The answer is YES! But they may not keep all the business cards they receive. It’s vital to think about how you create business cards so they are notable enough to keep.
”But I never hear back when I give my card out!” 
We’ll address that issue in another blog post, but for now, just remember that follow-up is almost never a person’s strong suit. Many times, you have to be the one that follows up.
Create Business Cards That Are UsefulHow do you get a prospect to actually keep and look at your business card? One way … (4 comments)

real estate business cards: When to Update Your Real Estate Business Cards - 01/09/18 03:45 PM
When was the last time you updated your real estate business cards?
If you’re like a lot of Realtors®, it’s been awhile. Unfortunately, that can impact your professionalism and lead to lost customers.
How often should you update your business card? Use this guide to help you decide.
Has Information Changed?Many Realtors® keep the same business card for years and years because they don’t have a change in their business address or phone number.
Today, however, there’s more information that matters than simply your name, address, and phone number. What about these elements?
Website or Blog. A website is an important part of your marketing mix, … (18 comments)

real estate business cards: Pro Tips on Using Business Cards Effectively - 03/11/17 01:10 PM
Are business cards even worthwhile anymore?
The answer is absolutely yes, and here’s why.
People forget names, and you want them to remember yours.
Tapping on your phone to email someone or get contact info is rude. Instead, keep eye contact and a clear conversation as you hand over a business card.
When used effectively, business cards can help build your network and bring in new clients.
Using Your Cards Effectively: What to DoEffective business cards start with a great design. You want to make sure you can customize the design to fit you individually so that you don’t run the risk of having the same card … (3 comments)

real estate business cards: 5 Steps to a Standout Real Estate Business Card - 03/11/16 04:00 AM

A box of real estate business cards is like a stack of 1000 first impressions. It’s important to make them good ones.
Business cards can let you down one of two ways. Either they're completely forgettable, or they stand out for the wrong reasons. The sweet spot is creating a clear and concise business card, which gets remembered for the right reasons.
Here are 5 steps to follow when creating or updating your business cards to ensure that they are outstanding.
1. Always Choose QualityWhen choosing between price and quality, there really should be no decision. It's going to be very obvious which one … (6 comments)

real estate business cards: How to Use Your Real Estate Business Card to Win Clients - 03/07/16 05:41 AM

Do you ever find yourself wandering around with a pocket full of your business cards, not really sure what to do with them? It feels awkward to just walk up to someone and start a conversation about business. But at the same time, you can’t rely on someone to ask for your card either.
Let’s take a look at how you can use your real estate business card to win more clients – without the creepy feelings.
Strike up Real Conversations to NetworkYou meet people every day, in all kinds of locations. Many times you don’t have to force conversation, either – they happen naturally. … (3 comments)

real estate business cards: Your Real Estate Business Card: 3 Tips to Maximize Value - 02/25/16 06:51 AM

Do you still have a box of unopened real estate business cards from 2 years ago? Are you wondering about their value? You’re not alone.
Business cards are often the most misunderstood and underrated marketing tool in any business. But properly leveraged, they are still one of the most powerful ways to make solid contacts and leads.
So let’s take a look at 3 ways to maximize their value and get the most from them.
1. Take Them More Seriously Than EverWe live in the age of “Just text me” or “follow me @myname.” Where does the old fashion business card fit in? Front … (1 comments)

real estate business cards: Your Real Estate Business Card: Include Your Photo - 02/18/16 01:56 PM

Has a bad headshot on a real estate business card ever actually cost someone business? Absolutely!
“Studies show that with the right photograph, an agent can actually win business. Your headshot should be used as a marketing tool to brand yourself, attract clients and help you stay memorable in this competitive industry,” said the Connect Realty Group.
“An unflattering or unprofessional headshot can, in turn, hinder your business and cause you to lose potential clients to your competitors.”
The headshot on your real estate business cards is about to be duplicated and passed out hundreds of times. So let’s take a look at how do … (0 comments)

real estate business cards: Your Real Estate Business Card: Make it Professional - 02/11/16 12:03 PM

Most real estate business cards look good… but just good. You can do better.
How do you make a great card? It’s actually not nearly as difficult or expensive as you may believe.
Here are a few ways to make your business cards stand out in a pile.
Do Real Estate Business Cards Need a Headshot?Most Realtors have their headshots on their cards. But is this a prerequisite? Not necessarily. But if you skip it, you have to compensate in other ways.
Some people in marketing feel being different and skipping a headshot can help them stand out. But we will say that if a real estate … (3 comments)

real estate business cards: Your Real Estate Marketing Materials Checklist - 01/27/16 07:44 AM

Today’s Realtor® needs to master both new-school and old-school forms of advertising. More importantly, it’s crucial that both forms play off of and complement each other.
To truly reach the most people possible, you need to work both online and off. So in an effort to help you plan your media attack, here is a checklist of marketing materials that all Realtors® need.
OfflinePost CardsReal estate postcard marketing is tried and true. A postcard campaign that is targeted for the neighborhood you want to dominate remains near the top of the list of strategies for several reasons. Postcards:
Are affordable Give you lots of space … (20 comments)

real estate business cards: Friends Don’t Let Friends Use Bad Business Cards - 11/28/15 02:28 AM

Have you ever seen a business card that makes you cringe? I certainly have. From ridiculous head shots to bland black-and-white business cards, there are a lot of ways to make a bad impression.
It’s really unfortunate, too, because business cards – done right – can make a tremendous impact. When your business card stands out for the right reasons, it can help you get noticed and stay top of mind for prospects and customers.
The Problem With Bad Business CardsAs everyone knows in this era of social media, it’s easy to get attention. However, there’s good attention and bad attention. A ridiculous … (4 comments)

real estate business cards: 5 Ways Your Business Card Can Rock Real Estate Marketing - 07/09/15 04:22 AM

There are a lot of ways to get your name out to your community. You can volunteer, pay for advertising, farm a neighborhood, market online, and more. However, one essential part of marketing is often overlooked – the humble business card.
We all have business cards, but I’m not sure we all know why. As it turns out, a business card can be one of your best marketing resources. Here are five ways to turn your business card into a powerhouse real estate marketing tool.
Use QR Codes to Track ResponsivenessEver given out a dozen business cards and wondered if anyone ever looked at … (5 comments)

real estate business cards: How Does Your Business Card "Stack Up" During Broker's Trour - 01/23/12 09:23 AM
The exchange of business cards during a busy brokers tour will definitely find your card either buried in a stack or fanned out on the counter-top for all who enter to view and make mental note of. When I go on broker tour, I ALWAYS..ALWAYS try to sneak a peak at who has come by already. I feel excited when the agent holding the home open has actually placed them all so nice and neatly for easy viewing...it's an invitation in my mind...right?
Now, you know you do the same thing! When you're out with a client showing property, you KNOW … (5 comments)

real estate business cards: 9 Common Real Estate Business Card Blunders...check your own business card against the blunders - 12/14/11 11:32 AM
The most common blunders with business card marketing..."business card marketing"? Sounds funny, but your business card is your most important marketing piece and the most cost effective when you consider the cost per business card and how easy it is to distribute them. 
The most common business card blunders:
1. Throwing everything on your card, but the kitchen sink! The people you hand your card to don't need every phone number you have, three different email addresses or several different web addresses (unless it's the baby sitter of course!). Simplicity is best, less is more, looks so much better and is … (6 comments)

real estate business cards: The MOST important FIRST step for any business...often skipped right over - 10/26/11 02:22 PM
The most important step so many people/businesses forget (or refuse) to take in building their business is to create a database of people to market to. Every business has to start somewhere and be marketed to someone. It should be the VERY FIRST step taken when building a good real estate marketing plan and a successful real estate business.
I have worked with and met with hundreds and hundreds of Realtors regarding their marketing who are confused as to why they don't have a good pipeline of business and one thing is consistent; When ask about an existing database I am … (7 comments)

real estate business cards: Do foreclosure lists work? - 08/31/10 11:55 AM
Real estate marketing trends suggest the use of foreclosure lists may help find leads that turn into transactions.
"So I stumbled across some foreclosure lists and mailed 150 last week and got a listing!"Lisa - Realtor, Woodbride, VA
I wanted to share this quote from one of our clients who has been mailing out our short sale postcards and had some success. She was mailing a thousand at a time to a random list of people and wasn't getting the results she had hoped for.  The important thing to mention is that she didn't just GIVE UP...she persevered, tried something different … (6 comments)

real estate business cards: Free shipping on Color Business Cards - This week only - 08/03/10 08:21 AM
Use coupon code AR.FS.0807 and get free shipping on your business card order, this week only.  Great Real Estate Business Card designs available at printerbees.  Business cards are customized FOR YOU.   View our real estate business card designs at:
http://www.printerbees.com/PrinterBees_Business_Cards.html
You can count on the following when you order business cards from PrinterBees.
Full color printing at no additional charges Business cards are printed on a thick 14pt. cover stock, which looks very professional Fast turn times Business card proofs sent out within 24 hours. Excellent customer service, we answer our phones, returned phone calls, and return emails. Sample business cards … (2 comments)

real estate business cards: Real Estate Marketing Postcards - New Designs Available. - 07/12/10 07:33 AM
I usually try to post somethign interesting and educational about this or that when it comes to marketing your business, but this blog post is 100% about letting you know we have new designs posted on the website for your real estate marketing needs. 
Here is what you can expect from PrinterBees when we help you with your real estate marketing postcard campaigns.
Our quality is top notch with the postcards being printed on a nice thick card stock, always double sided color. Please contact us for print samples so we can show you how great the quality really is.  You … (1 comments)

real estate business cards: Business Card Sale at PrinterBees.com ~ 1000 Business Cards $45 - 09/30/08 08:26 AM
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN"> Untitled Document … (2 comments)

 
Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder (www.PrinterBees.com)

Nadine Larder

Real Estate Marketing Expert/PrinterBees Founder

Dublin, CA

More about me…

www.PrinterBees.com

Office: (877) 939-2337

The PrinterBees blog on Active Rain is all about helping Realtors® find the best marketing for the market of the moment. We are honored to serve thousands of real estate agents in their quest for great real estate marketing and hope our contributions on Active Rain inspire those we work with and those who don't work with us yet to soar in their marketing efforts.


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