real estate agent: Learn How to Earn $120,000 in GCI from Your Real Estate Database - 12/01/15 08:41 AM
Watch today's webinar:  
3 Reasons You Need a Database for Your Real Estate Business
It's Free Marketing Tuesday at Real Estate Success!
Learn 3 reasons you need a database for your real estate business today.  On today's webinar MO discusses how to generate $120,000 in gross commission income from your database!
Click here for your FREE Marketing study guide!  
Need a growth hack strategy for 2016?  Watch and learn how to build your database with predicive marketing leads.  Simply put, predictive marketing gives you night goggles so you can see homes preparing to list before your competitors have a clue.  
It's a great webinar!  Watch and learn how … (0 comments)

real estate agent: Learn 3 Ways Farming Leads to Millions in Real Estate Sale$ - 11/19/15 12:04 AM
Atlanta agent Matt Hermes was kind enough to spend some time talking with MO on the subject of farming.  Matt's team farms over 2,000 homes in metro Atlanta.  Matt's team is reconized as one of "America's Best Real Estate Teams" by Real Trends.  Farming works for Matt.  Farming can work for you too!  Check out Matt's slide show and podcast episode for the step by step process for making farming work for your Real Estate Success in 2016.  Please share your comments below! … (0 comments)

real estate agent: Learn 3 Postcard Strategies to Help You Dominate in 2016. - 11/09/15 11:13 AM
Join us for another edition of Free Marketing Tuesday.  Learn 3 postcard strategies to help you dominate your competition in 2016!
 
Visit www.theMOshow.net at 12pm.  Dial in and join the web presentation by clicking the Join button. 
 
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real estate agent: 5 Creative and Engaging Marketing Ideas for Real Estate Professionals - 11/05/15 12:22 AM
As a Real Estate Professional it's important for you to stay in front of your prospective clients and referral partners!  Let's be honest, no one walks around with sticky notes containing your name, email address and phone number ready to be produced in the event someone asks for a good real estate professional.  Life, nor marketing happens that way. Your target audience will only remember you, if you're top of mind.  High frequency and engagement is the best way to stay top of mind.  The masterpiece, Millionaire Real Estate Agent by Gary Keller prescribes 8 touches for new prospects and 33 annual touches for your … (0 comments)

real estate agent: Is "Giving-2-Get" Business A Good Marketing Strategy? - 11/02/15 12:22 AM
Could giving away your real estate knowledge be good marketing strategy for your real estate business?   As sales professionals we are trained to "close the sale" before exchanging the cards we hold in our hands.  Get a signature, then deliver the product or service.  But what if things were different?  What if we gave before asking for the signature? Let's exam this concept.  A car dealership will allow you test drive a vehicle, maybe keep it overnight.  If you request to take a 30 day cross country "test drive" your sales representative WILL look at you as if you're crazy and politely ask if … (2 comments)

real estate agent: Would Oprah Make a Good Real Estate Agent? - 10/05/15 02:43 PM

Today on The Mo Show - Free Marketing Tuesday Edition - we discuss this week's marketing question "Would Ms. Oprah Winfrey Make a Good Real Estate Agent?"
 
What do you think?  Please join us Today @12pm on www.TheMOShow.net - The Real Estate Success Network's first podcast show for real estate professionals who share their knowledge and market creatively.
 
I have been blessed with a wonderful personal and business career not because of my business acumen or savvy marketing skills, but my genuine spirit.  I care about people, first.  I never do business with people I can't bring value too.  Even if they are willing to give me a … (0 comments)

real estate agent: Does "Rest" Affect Your Marketing? - 09/27/15 01:11 AM
Remember to set aside one day each week to rest. For you. For your family. For your business or career.
Rest makes you more productive.  Your thoughts and actions are sharp when you get proper rest.
As busy parents, real estate professionals and teachers we need to remember our journey is long and the work is plentiful. Get some rest so you can be amazing at work on Monday!
Happy Sunday Active Rain!
 
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real estate agent: Soft Side. Market Side. Which Side Matters The Most? - 09/26/15 01:47 PM
The "Soft Side" of real estate = Showing your audience you care.  
Connecting with your sphere of infulence and prospects on an emotional level can show you understand real estate is emotional.  That it's about people.  Positioning your marketing efforts from the "soft side" allows you to creatively engage with your audience on topics like family values and traditions, holidays, sharing recipes, tips on savings and more.
 
 
VS.
 
The "Market Side" of real estate = Showing your audience you know your stuff.  You know the maket.  
Connecting with your sphere of influence and prospects on a statistical level can show you understand market trends. … (2 comments)

real estate agent: Would You "Connect" Buyers and Sellers for No Commission, Ever? - 09/26/15 12:08 AM

Would You Sell Real Estate For No Commission, Ever?  
I would.  I always have.  I always will.  
As a child I would dream of a structure I would like to build and I would use my favorite toy "K'NEX" to build it.  Every Friday I would rush home, tear down last week's construction and build something new to play with for the week.  Houses, football stadiums, basketball stadiums, big office buildings, etc.  I was a developer and builder as a child and no one realized it.  Not even me. I was doing my "Dream" job as a child and no one paid … (3 comments)

real estate agent: Can Reading Magazines Generate $Big$ for Your Real Estate Business? - 09/17/15 12:39 AM

 
Reading and sharing is an excellent way to generate content for marketing your real estate business. Sharing 10 ten health tips or 10 local family restaurants is a good reason to contact your prospects and clients. Share useful information with your content marketing across multiple platforms. Social media posts/ads, direct mail, hand delivery, your website, text message or any meaningful medium.
Sample Copy for Jumbo Postcard/FB Post:
Front of Postcard: Picture
Rear Copy: (Realtor picture upper left hand corner)
Recently, I read an excellent article in Home and Garden Magazine. "10 Inexpensive Home Decorating Tips That Return Thousands Upon Sale!" The first 10 Homeowners to … (1 comments)

real estate agent: Is Marketing Your Real Estate Business Really as Easy as 1, 2, 3...? - 09/16/15 11:51 AM

 
Content Markeing for Your Real Estate Business Can Be As Easy as 1, 2, 3, 4, 5, 6, 7, 8, 9, 10.
 
Make content marketing easy and fun by always thinking "lists!"  Be "friendly" and provide your prospects and sphere of influence lists of 10 quick tips on subjects you would freely discuss at work. Subjects like health, finance, family, sports, insurance, local new restaurants, historic restaurants, things to do in town with your visitors, ways to save money on travel and the list goes on and on...
Your audience will appreciate your efforts to provide useful information they can use immediately, regardless if … (2 comments)

real estate agent: Does Being "Friendly" Lead to More Smiling Faces at the Closing Table? - 09/15/15 11:50 PM
Does Being "Friendly" Lead to More Smiling Faces at the Closing Table?
Take your "Sales" hat off for a minute and put your "Friend" cap on.  Who would you rather do business with a friend or stranger? A stranger is who you are when you arrive to an appointment to meet a prospect. Your prospect is a stranger to you as well. Opening your world to prospects speeds up the getting to "know, like and trust" process. Which ultimately helps you get to the closing table faster.
Have you ever thought you "Knocked Out!" a listing presentation only to never receive a return … (2 comments)

real estate agent: Start Marketing Your Real Estate Business by Taking "Baby Steps!" - 09/09/15 07:56 PM

Realtor Success Mindset Moment:
Success is not a destination, it's a process. If you want to be a successful real estate agent, engage in the process of continous improvement and you will experience success.  Each and everyday.
Getting better each day is "Success!"  A new friend and client messaged me the other day excited a new lead was received from their email video campaign. This client recently started producing quick 1 - 2 minute videos on topics related to real estate, but not just about real eatate.  General topics in life that can easily be associated with the home.
A lead from a … (1 comments)

real estate agent: Celebrate the Fruits of Your "Realtor Success" Labor Everyday... - 09/07/15 12:37 PM

Realtor Success Mindset Moment:
Success is not a destination, it's a process. If you want to be a successful real estate agent, engage in the process of continous improvement and you will then experience success.  Each and everyday.
Getting better is "Success!" If you continously get better, you will continously experience success!
A new friend and client messaged me the other day excited that a new lead was received from their email video campaign. This client recently started producing quick 1 - 2 minute videos on topics related to real estate, but not just about real eatate. General topics in life that can … (5 comments)

real estate agent: A Bank Bag Can Earn Ca$h for Your Real Estate Business! - 08/24/15 05:10 AM
Real estate is emotional.  Connect with prospects emotionally using unquie, creative media!
Visit our Facebook group, Realtor Success for more unique, creative marketing strategies, tips and tactics. 
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real estate agent: Grow Rich in Your HGTV Real Estate Niche! - 08/23/15 05:29 AM
Watching HGTV can turn into Real Estate Riches...
 
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real estate agent: Think Direct Mail is Dead? ...Think Again! - 08/18/15 07:49 PM
Direct mail is alive and well!  
Can your real estate business live without direct mail?
Visit our Facebook group, www.TheRealtorSuccess.com for more creative marketing ideas for your real estate business.
#RealtorSuccess
#GrowRichInYourRealEstateNiche
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real estate agent: Would You Buy From You? - 08/14/15 02:40 AM

Would You Buy From You?
Do you think charitable involvement directly impacts your real estate business?  Hopefully your answer is “Yes.”  As the name depicts, real estate agents are supposed to be REAL people who are in the PEOPLE business.  If you really think about it, a real estate agent does not sell houses.  He sells himself to people who need help selling a home or help with finding a home.  As a real estate agent your true inventory is your character. 
When you choose to do business with someone you subconsciously ask yourself three questions.  Do I know this person?  Do I … (2 comments)

 
Michael Oden, Marketing Coach & Accountant for real estate agent (New Horizon)

Michael Oden

Marketing Coach & Accountant for real estate agent

Marietta, GA

More about me…

New Horizon

Mobile: 678-647-7249

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