real estate niche: 5 Creative and Engaging Marketing Ideas for Real Estate Professionals - 11/05/15 12:22 AM
As a Real Estate Professional it's important for you to stay in front of your prospective clients and referral partners!  Let's be honest, no one walks around with sticky notes containing your name, email address and phone number ready to be produced in the event someone asks for a good real estate professional.  Life, nor marketing happens that way. Your target audience will only remember you, if you're top of mind.  High frequency and engagement is the best way to stay top of mind.  The masterpiece, Millionaire Real Estate Agent by Gary Keller prescribes 8 touches for new prospects and 33 annual touches for your … (0 comments)

real estate niche: Would You "Connect" Buyers and Sellers for No Commission, Ever? - 09/26/15 12:08 AM

Would You Sell Real Estate For No Commission, Ever?  
I would.  I always have.  I always will.  
As a child I would dream of a structure I would like to build and I would use my favorite toy "K'NEX" to build it.  Every Friday I would rush home, tear down last week's construction and build something new to play with for the week.  Houses, football stadiums, basketball stadiums, big office buildings, etc.  I was a developer and builder as a child and no one realized it.  Not even me. I was doing my "Dream" job as a child and no one paid … (3 comments)

real estate niche: Can Babies and Burning Houses Lead to More Cash in Your Business? - 09/21/15 06:55 PM
Your marketing message does not always have to be about the real estate market.  Making a connection with your prospects and sphere of influence is simple.  Share information via your marketing that is useful and needed by everyone.  Topics like "Family Safety Tips" is an excellent reason to contact your marketing list.  Sharing tips forgotten and overlooked can be an excellent way to show your audience that you care about them as human beings and the information shared just might make a serious difference in someones life.
 
"Is Your Family Protected?" is an excellent question to ask prospects via your marketing.  This topic … (0 comments)

real estate niche: Can Reading Magazines Generate $Big$ for Your Real Estate Business? - 09/17/15 12:39 AM

 
Reading and sharing is an excellent way to generate content for marketing your real estate business. Sharing 10 ten health tips or 10 local family restaurants is a good reason to contact your prospects and clients. Share useful information with your content marketing across multiple platforms. Social media posts/ads, direct mail, hand delivery, your website, text message or any meaningful medium.
Sample Copy for Jumbo Postcard/FB Post:
Front of Postcard: Picture
Rear Copy: (Realtor picture upper left hand corner)
Recently, I read an excellent article in Home and Garden Magazine. "10 Inexpensive Home Decorating Tips That Return Thousands Upon Sale!" The first 10 Homeowners to … (1 comments)

real estate niche: Is Marketing Your Real Estate Business Really as Easy as 1, 2, 3...? - 09/16/15 11:51 AM

 
Content Markeing for Your Real Estate Business Can Be As Easy as 1, 2, 3, 4, 5, 6, 7, 8, 9, 10.
 
Make content marketing easy and fun by always thinking "lists!"  Be "friendly" and provide your prospects and sphere of influence lists of 10 quick tips on subjects you would freely discuss at work. Subjects like health, finance, family, sports, insurance, local new restaurants, historic restaurants, things to do in town with your visitors, ways to save money on travel and the list goes on and on...
Your audience will appreciate your efforts to provide useful information they can use immediately, regardless if … (2 comments)

real estate niche: Start Marketing Your Real Estate Business by Taking "Baby Steps!" - 09/09/15 07:56 PM

Realtor Success Mindset Moment:
Success is not a destination, it's a process. If you want to be a successful real estate agent, engage in the process of continous improvement and you will experience success.  Each and everyday.
Getting better each day is "Success!"  A new friend and client messaged me the other day excited a new lead was received from their email video campaign. This client recently started producing quick 1 - 2 minute videos on topics related to real estate, but not just about real eatate.  General topics in life that can easily be associated with the home.
A lead from a … (1 comments)

real estate niche: Celebrate the Fruits of Your "Realtor Success" Labor Everyday... - 09/07/15 12:37 PM

Realtor Success Mindset Moment:
Success is not a destination, it's a process. If you want to be a successful real estate agent, engage in the process of continous improvement and you will then experience success.  Each and everyday.
Getting better is "Success!" If you continously get better, you will continously experience success!
A new friend and client messaged me the other day excited that a new lead was received from their email video campaign. This client recently started producing quick 1 - 2 minute videos on topics related to real estate, but not just about real eatate. General topics in life that can … (5 comments)

real estate niche: Not Making Money in Real Estate? It Might Be Your "Sales Pitch"... - 08/28/15 07:28 AM

Sometimes the difference between winning a listing agreement and losing a listing is your sales pitch!
Today I completed a video for a client. We pitched a property management firm on partnering with my client to provide his investors property management services, once my client's firm completes renovations. The video turned out well! Let's see if we get the deal!
 
 
Think of how you can use video in your sales pitch. Maybe send all new contacts a video of you, introducing yourself. Maybe after leaving a listing appointment you stop at the grocery store outside of their subdivision and shoot a quick 20 … (0 comments)

real estate niche: Grow Rich in Your HGTV Real Estate Niche! - 08/23/15 05:29 AM
Watching HGTV can turn into Real Estate Riches...
 
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real estate niche: Think Direct Mail is Dead? ...Think Again! - 08/18/15 07:49 PM
Direct mail is alive and well!  
Can your real estate business live without direct mail?
Visit our Facebook group, www.TheRealtorSuccess.com for more creative marketing ideas for your real estate business.
#RealtorSuccess
#GrowRichInYourRealEstateNiche
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Michael Oden, Marketing Coach & Accountant for real estate agent (New Horizon)

Michael Oden

Marketing Coach & Accountant for real estate agent

Marietta, GA

More about me…

New Horizon

Mobile: 678-647-7249

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